Sporting Goods Sales Hit $53.5 Billion in 2007; NSGA Expects Flat 2008

Retail sales of sporting goods (footwear, clothing and equipment) reached a record $53.5 billion in 2007.
Author:
Updated:
Original:

MOUNT PROSPECT, IL – Retail sales of sporting goods (footwear, clothing and equipment), which reached a record $53.5 billion in 2007, are expected be flat in 2008, according to NSGA. For 2008, sporting goods sales are forecast to reach $53.4 billion.

In 2007, athletic and sport footwear hit a record $17.4 billion, a 2.7% increase. Clothing showed a 2.4% increase, to $10.8 billion. Equipment, which accounted for $25.3 billion in sales, showed a 3.1% gain.

Among equipment categories with sales of more than $1 billion in 2007, hunting & firearms showed the greatest percentage increase. Sales of hunting & firearms equipment rose 7% to $4.0 billion.

The greatest percentage growth in this category came from air guns, which showed a 15% increase to $283.7 million. In the larger volume products, rifles ($879.8 million) increased 10%, shotguns ($699.2 million), 7%, and ammunition sales rose 6% to $1 billion.

Exercise equipment remained the largest individual equipment category surveyed by NSGA. Sales of exercise equipment increased 5% to $5.5 billion. Motorized treadmills continue to dominate this category, with $3.0 billion in sales, an increase of 2%. Elliptical cross trainers ($462.1 million) showed the greatest percentage growth, 27%.

In 2006, golf and camping were the growth leaders, 6% for each. In 2007, golf showed a 4% increase to $3.8 billion, while camping equipment sales declined 5% to $1.45 billion.

Optics and fishing, other categories with more than $1 billion in sales, also showed sales increases in 2007. Optics showed a 3% increase to nearly $1.1 billion, while fishing tackle sales increased 1% to nearly $2.3 billion.

Five of the 24 equipment categories surveyed by the Association last year showed declines. In addition to camping, racquetball (-12%), basketball (-10%), billiards and indoor games (-5%), and football (-1%) failed to register a sales increase in 2007.

Sales of recreational transport equipment (bicycles, pleasure boats and motors, recreational vehicles and snowmobiles) declined to $37.2 billion in 2007 (-3.4%). Sales of recreational transport products in 2008 are forecast to decline 9%. The recreational transport category had risen dramatically in recent years, but high fuel prices are expected to have a continued dampening effect on RV and boating sales this year.

“The Sporting Goods Market in 2008” is a copyrighted NSGA consumer study that projects 2007 purchases of sporting goods products based on a survey of 100,000 U.S. households. National Family Opinion, Inc. (NFO) maintains the consumer panel used in the survey, which is balanced to parallel actual American household distribution as reported by the U.S. Bureau of Census, so that the data can be projected nationally.

The report comes in both printed and electronic formats. Additional research data is available on the NSGA website, www.nsga.org.

“The Sporting Goods Market in 2007” is available for $290 for retailer/dealer members of the Association and free to manufacturer and sustaining members. For non-members, the cost is $340. For additional information, contact Thomas B. Doyle, NSGA, 1601 Feehanville Drive, Suite 300, Mount Prospect, IL 60056-6035. Phone: (847) 296-6742, E-mail: info@nsga.org, or fax: (847) 391-9827.

About NSGA:
NSGA, which has served the sporting goods industry since 1929, organizes and hosts the annual NSGA Management Conference & Team Dealer Summit, the sporting goods industry's premier educational and networking event (Next: May 3-6, 2009, at the Westin La Cantera Resort in San Antonio, Texas).

For more information on NSGA member services, visit the Association home page (www.nsga.org); call Rhonda Onuszko at NSGA, (847) 296-6742, Ext. 131; e-mail: ronuszko@nsga.org; or fax (847) 391-9827.

Related

2008 Sporting Goods Sales Reach $53.4 Billion

MOUNT PROSPECT, IL – In spite of a 16% surge in shooting sports equipment, retail sales of sporting goods (footwear, clothing and equipment), which reached a record $53.5 billion in 2007, fell 1% to $53.4 billion in 2008, according to the just released National Sporting Goods ...read more

Sporting Goods Sales Reach $52.1 Billion in 2006; NSGA Expects 3% Growth in 2007

MOUNT PROSPECT, IL – Retail sales of sporting goods (footwear, clothing and equipment), which reached a record $52.1 billion in 2006, are expected to grow 3% in 2007, according to NSGA. For 2007, sporting goods sales are forecast to increase to $53.7 billion. In 2006, athletic ...read more

Sporting Goods Sales Reach $52.1 Billion in 2006; 3% Growth Expected

June 2007For Immediate ReleaseSporting Goods Sales Reach $52.1 Billion in 2006; NSGA Expects 3% Growth in 2007MOUNT PROSPECT, IL – Retail sales of sporting goods (footwear, clothing and equipment), which reached a record $52.1 billion in 2006, are expected to grow 3% in 2007, ...read more

Sporting Goods Sales Reach $51.3 Billion in 2005, 3% Growth Expected

MOUNT PROSPECT, IL – Retail sales of sporting goods, which reached a record $51.3 billion in 2005, are expected to grow 3% in 2006, according to the National Sporting Goods Association (NSGA). For 2006, sales of athletic and sports equipment, shoes and clothing are forecast to ...read more

Athletic Footwear Sales Reach $17.4 Billion in 2007

MOUNT PROSPECT, IL – Data from the National Sporting Goods Association's just-released “Sporting Goods Market in 2008” report shows retail sales of athletic footwear have surpassed the $17 billion mark for the first time, reaching $17.4 billion, an increase of 2.7% versus ...read more

2009 Sporting Goods Sales Fall 3%

MOUNT PROSPECT, IL – In spite of a 14% surge in shooting sports equipment sales, U.S. retail sales of sporting goods (footwear, clothing and equipment), which slipped 1% in 2008, fell 3% in 2009, according to the soon to be released NSGA report "The Sporting Goods Market in ...read more

NSGA Puts Used Sports Equipment Purchases at More Than $1 Billion

MOUNT PROSPECT, IL – Consumers purchased $1.01 billion in used sporting goods equipment in 2006, according to a newly released report by the National Sporting Goods Association (NSGA).This is the ninth study done by the Association on the used equipment market and the first ...read more

NSGA: Tennis Leads Sports Participation Growth in 2007

MOUNT PROSPECT, IL – Among sports and recreation activities with 10 million or more participants, tennis experienced the highest growth rate in 2007, according to the National Sporting Goods Association (NSGA). Data contained in NSGA's annual “Sports Participation – Series ...read more

Used Sports Equipment Purchases Fall Below $1 Billion in 2008

MOUNT PROSPECT, IL – Consumers purchased $969 million in used sporting goods equipment in 2008, according to a report just released by the National Sporting Goods Association (NSGA). This is the 11th study done by the Association on the used equipment market.The used sporting ...read more