Athletic Footwear Sales Reach $17.4 Billion in 2007

Data from the National Sporting Goods Association’s just-released “Sporting Goods Market in 2008” report shows retail sales of athletic footwear have surpassed the $17 billion mark for the first time.
Author:
Updated:
Original:

MOUNT PROSPECT, IL – Data from the National Sporting Goods Association's just-released “Sporting Goods Market in 2008” report shows retail sales of athletic footwear have surpassed the $17 billion mark for the first time, reaching $17.4 billion, an increase of 2.7% versus 2006, when sales were $16.9 billion.

Once again, the largest category of athletic and sport footwear was walking shoes, which reached $4.2 billion in 2007, an increase of 3% over 2006, when consumers spent nearly $4.1 billion on walking shoes.

Among footwear categories near or in excess of $1 billion, gym shoes/sneakers showed the largest increase, 11% to $2.7 billion, up from $2.4 billion in 2007. Fashion sneakers, a separate category, rose 8% to $958 million. Running/jogging shoes slipped 3% to $2.2 billion. Purchases of cross training shoes ($1.6 billion) showed a 5% increase, and hiking shoes/boots ($1.1 billion) were up 4%.

“The 2.7% increase in sales of sport and athletic footwear is the smallest increase since 2003 and 2004, which both showed 2.1% sales increases,” said NSGA Vice President of Information & Research Thomas B. Doyle. “In 2005, sales rose 6.6%, and in 2006, sales showed a 7.6% increase.”

Of the 26 types of athletic and sport footwear surveyed, the largest sales increases came in smaller categories. Track shoes rose 20% to $50.4 million. Cycling shoes showed a 19% rise, to $63.2 million, and cheerleading shoes were up 18% to $63.6 million.

Among the larger volume categories, significant increases came in sport sandals, up 7% to $631.4 million; and golf shoes, up 5% to $243.7 million. Eighteen of the 26 categories showed increased sales in 2007.

This information is contained in NSGA's annual study that provides an overview of the sporting goods market. The total U.S. market for athletic equipment, footwear and clothing reached $53.5 billion in 2007, an increase of 2.8% versus the 2006 total of $52.0 billion.

“The Sporting Goods Market in 2008” is a copyrighted NSGA consumer study that projects 2007 purchases of sporting goods products based on a survey of 100,000 U.S. households. National Family Opinion, Inc. (NFO) maintains the consumer panel used in the survey, which is balanced to parallel actual American household distribution as reported by the U.S. Bureau of Census, so that the data can be projected nationally.

The report comes in both printed and electronic formats.

“The Sporting Goods Market in 2008” is available for $290 for retailer/dealer members of the Association and free to manufacturer and sustaining members. For non-members, the cost is $340. For additional information, contact Thomas B. Doyle, NSGA, 1601 Feehanville Drive, Suite 300, Mount Prospect, IL 60056-6035. Phone: (847) 296-6742, E-mail: info@nsga.org, or fax: (847) 391-9827.

About NSGA:
NSGA, which has served the sporting goods industry since 1929, organizes and hosts the annual NSGA Management Conference & Team Dealer Summit, the sporting goods industry's premier educational and networking event (Next: May 3-6, 2009, at the Westin La Cantera Resort in San Antonio, Texas).

For more information on NSGA member services, visit the Association home page (www.nsga.org); call Rhonda Onuszko at NSGA, (847) 296-6742, Ext. 131; e-mail: ronuszko@nsga.org; or fax (847) 391-9827.

Sales of Athletic Footwear 1997-2008
(in millions)

2008*--$17,715
2007--$17,366
2006--$16,910
2005--$15,719
2004--$14,752
2003--$14,445
2002--$14,144
2001--$13,814
2000--$13,026
1999--$12,546
1998--$13,068
1997--$13,319

*Projected

Source: National Sporting Goods Association

Related

2008 Sporting Goods Sales Reach $53.4 Billion

MOUNT PROSPECT, IL – In spite of a 16% surge in shooting sports equipment, retail sales of sporting goods (footwear, clothing and equipment), which reached a record $53.5 billion in 2007, fell 1% to $53.4 billion in 2008, according to the just released National Sporting Goods ...read more

Sporting Goods Sales Reach $51.3 Billion in 2005, 3% Growth Expected

MOUNT PROSPECT, IL – Retail sales of sporting goods, which reached a record $51.3 billion in 2005, are expected to grow 3% in 2006, according to the National Sporting Goods Association (NSGA). For 2006, sales of athletic and sports equipment, shoes and clothing are forecast to ...read more

Sporting Goods Sales Reach $52.1 Billion in 2006; 3% Growth Expected

June 2007For Immediate ReleaseSporting Goods Sales Reach $52.1 Billion in 2006; NSGA Expects 3% Growth in 2007MOUNT PROSPECT, IL – Retail sales of sporting goods (footwear, clothing and equipment), which reached a record $52.1 billion in 2006, are expected to grow 3% in 2007, ...read more

Sporting Goods Sales Hit $53.5 Billion in 2007; NSGA Expects Flat 2008

MOUNT PROSPECT, IL – Retail sales of sporting goods (footwear, clothing and equipment), which reached a record $53.5 billion in 2007, are expected be flat in 2008, according to NSGA. For 2008, sporting goods sales are forecast to reach $53.4 billion.In 2007, athletic and sport ...read more

Average Price of Athletic Footwear Rises in 2009

MOUNT PROSPECT, IL – Preliminary data from the National Sporting Goods Association's (NSGA's) “Sporting Goods Market in 2010” puts the average price point for athletic footwear in 2009 at $45.04, a 3.0% increase from 2008. In 2008, the average price had risen 1.6% to $43.71 ...read more

Used Sports Equipment Purchases Fall Below $1 Billion in 2008

MOUNT PROSPECT, IL – Consumers purchased $969 million in used sporting goods equipment in 2008, according to a report just released by the National Sporting Goods Association (NSGA). This is the 11th study done by the Association on the used equipment market.The used sporting ...read more

Used Sports Equipment Purchases Surpass $1 Billion for Second Time

MOUNT PROSPECT, IL – Consumers purchased $1.08 billion in used sporting goods equipment in 2007, according to a report just released by the National Sporting Goods Association (NSGA). This is the 10th study done by the Association on the used equipment market and the second ...read more

Sporting Goods Sales Reach $52.1 Billion in 2006; NSGA Expects 3% Growth in 2007

MOUNT PROSPECT, IL – Retail sales of sporting goods (footwear, clothing and equipment), which reached a record $52.1 billion in 2006, are expected to grow 3% in 2007, according to NSGA. For 2007, sporting goods sales are forecast to increase to $53.7 billion. In 2006, athletic ...read more

Athletic Footwear Sales Show Six-Month Growth of 9.8%

MOUNT PROSPECT, IL – Retail sales of athletic footwear rose 9.8% during the six-month period, October 2005 through March 2006, according to newly released data from the National Sporting Goods Association (NSGA). Sales for the six-month reporting period were $6.08 billion ...read more