Effective immediately, Jonathan McFarland takes over as National Sales Manager for Mountainsmith, the Colorado-based innovators of cutting-edge packs, tents and bags. The announcement was made by Jay Getzel, Director Sales and Marketing for the company. Jonathan will have overall responsibility for domestic sales and customer service including the development of sales strategies and programs as well as customer service functions. He will also provide key insight to the company's design and marketing team.
â€œJonathan brings years of customer-centric sales and service experience in the outdoor industry to our team,â€ commented Jay. â€œHe will be a valuable component in accommodating the growth we are enjoying while forging a best-in-class experience for our retail partners, sales team and consumers. His addition will further strengthen the foundation of people and product that lie at the heart of our iconic brand.â€
Jonathan brings a wealth of expertise to Mountainsmith. For the past five years, he has been with GoLite, LLC in Boulder, Colorado where he managed domestic and international sales and marketing logistics and customer service. Prior to this latest stint, he was General Manager for Bota of Boulder where he managed all aspects of sales, marketing, office and supply chains.
Jonathan can be reached at (303) 279-5930 or email@example.com
Mountainsmith's commitment to innovation began in 1979 and continues to the present with a full line of active lifestyle products. The quality and comfort of all Mountainsmith productsâ€”technical backpacks, tents, sleeping bags, travel storage systems, luggage, camera bags, as well as the lumbar pack iconsâ€”set the standard for the worldwide outdoor marketplace. Mountainsmith manufactures, markets, and distributes an expanding group of products designed to meet the demands of travel on and off the trail, through airports, and anywhere that carrying-comfort is essential. Mountainsmith products are sold worldwide.