360 Adventure Collective Kicks Off Winter Show Season with Successful Southeast Show; Preps for Sold Out New England Show

Author:
Publish date:

Asheville, NC — December 4, 2019 360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 30 years, kicked off its Winter Show Season with its Southeast Winter Market show in Greenville, South Carolina November 18- 21. The show, which moved from a 3-day event to a 4-day event, surpassed last year’s attendance numbers for exhibitors, retailers and buyers. Buyer attendance increased over 50% validating the show’s successful format, easily accessible central location and timing that is beneficial to vendors and buyers.

“This was our first 4-day show,” notes Debbie Motz, Executive Director of 360 Adventure Collective. “Having a 24% increase in exhibitors, 43% increase in retailers and a 54% increase in buyer attendance reassures we’re making the correct adjustments to meet the needs of retailers and provide them the best format to review and place their preseason orders on time.”

360 Adventure Collective will host its first New England show for the winter season on December 9-12 in Worcester, Massachusetts. The New England Winter Market Show, which is completely sold out, will represent over 320 brands. Formerly hosted in Boxboro, the current venue provides a much larger space, allowing the number of exhibiting brands to double. This show provides a unique opportunity for retailers to conduct comprehensive product line reviews for next season in a local, intimate and professional setting. The New England Winter Market show is timed to support order deadlines for fall and winter soft goods and footwear.

“This is the kick-off to our seasonal retailer sell-in strategy of ‘see it, try it, buy it’, for the Alpine ski and specialty Outdoor shops”, notes Motz. “We’re reinforcing our strategy of providing a structured show schedule that allows for buyers to see and demo different product categories, like soft goods, equipment and accessories at the most appropriate times and venues.”

In January, the Collective will return to the mountains of Pico Mountain in Vermont. Attendees will have the chance to ski/ride on their own private mountain as Pico Mountain will be closed to the public for the first day of the demo. The Collective decided to expand the On Snow Demo’s and will host a second event, Feb 11 at 12 at Waterville Valley in New Hampshire. Because of the convenience and low cost for retail participants, organizers are anticipating an increase in attendance and expect 400+ attendees at each venue.

Interested retailers can still register for these events online. On Snow participants are strongly encouraged to complete an on-line liability release prior to arrival. Liability releases can be completed online here.

For a full schedule of events visit their online calendar.

To learn more about 360 Adventure Collective, visit https://360adventurecollective.org/ or email Mandy Giles at mandy@darbycommunications.com.

About 360 Adventure Collective

EORA (Eastern Outdoor Reps Association) and NESR (New England Sports Reps) united in 2017 to create 360 Adventure Collective, a greater organization boasting a combined 40 years of success in connecting the most comprehensive offerings in outdoor and ski apparel, footwear, accessories and hard goods to the industry’s retailers who matter the most. By hosting smaller, more conveniently located expos and markets than the national alternatives, 360 Adventure Collective is the traveling sales rep’s most trusted support system for maximizing connections with retailers and vendors. 360 Adventure Collective has over 675 members with 14 annual shows, and services over 2,900 retailers. For more information or to become a member visit https://360adventurecollective.org/

Related

360 Adventure Collective Prepares for Heightened Winter Show Season with Newly Elected Board Members

Asheville, NC — October 21, 2019 — 360 Adventure Collective, the trusted member association that has been a resource bridging sales reps and retailers, in the outdoor, ski and lifestyle product categories for over 35 years, is preparing for their upcoming Winter Show season with ...read more

360 Adventure Collective’s Premier Winter Hardgoods Show in Providence Expands Opportunities for Retailers and Member Reps

Asheville, NC — January 6, 2020 — 360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, heads to Providence, RI this month to host the New England Winter Expo, the largest winter ...read more

360 AC logo

360 Adventure Collective’s Second Annual On-Snow Demo Kicks Off January 22, 2020

360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, will kick off its first of two On-Snow Demo events January 22and 23 at Pico Mountain in Vermont. The second event will have a new ...read more

360 Adventure Collective Hosts Successful On Snow Demo Events for Retailers

Asheville, NC — March 6, 2020 —360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, kicked off 2020 with two successful On Snow Demo events held at Pico Mountain Ski Resort in Vermont ...read more

360 AC logo

360 Adventure Collective Announces Winter 2021 Show Schedule

360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, announces the 2021 Winter Show Schedule in the New England and Southeast regions. After multiple show cancellations in 2020 due to ...read more

360 Adventure Collective Celebrates Impressive Attendance Growth at Summer Expos

Asheville, NC — July 8, 2019 — 360 Adventure Collective, the largest year-round East Coast organization for sales reps that service all retailers selling lifestyle product for all seasons, is celebrating a hugely successful Summer Expo season, which included three events along ...read more

360 Adventure Collective Announces Second-Annual On Snow Demo Schedule

Asheville, NC — June 5, 2019 — 360 Adventure Collective, a trusted association for outdoor and winter sales reps on the East Coast, has announced On Snow Demo dates and venues providing on-snow testing experiences in New England up through 2022. For 2020 the Collective will ...read more

360 AC logo

360 Adventure Collective’s Executive Director, Debbie Motz, to Step Down

360 Adventure Collective (360 AC), the trusted member association that has brought regional, focused events for sales reps and retailers for over 40 years, will say goodbye to its long-time Executive Director, Debbie Motz. Effective this March, Motz will retire after over 30 ...read more

New England Sports Reps trade show

East Coast rep groups rebrand as 360 Adventure Collective

The Eastern Outdoor Reps Association (EORA) and New England Sports Representatives (NESR), two trade groups, have joined forces to operate a new non-profit trade organization under the name 360 Adventure Collective. Members of the group voted earlier this year to solidify the ...read more