Outdoor: Did you hear?...

Be heard! -- OIA rallying for support on Senate bill, SIA.05 SnowSports Show floor plan available, Urban Climber Magazine on newsstands, Arc'Teryx and Outdoor Research join Life-Link race series as sponsors, plus much more...
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>> This week the U.S. Senate will debate S. 2804, FY 2005 Interior Appropriations. Through these appropriations, funding for the National Park Service, Forest Service, Bureau of Land Management, Fish and Wildlife Service and other federal land and water agencies is established. The bill also funds federal and stateside Land and Water Conservation Fund grants, as well as many other programs important to the outdoor industry. Over the past several years, funding for federal land and water agencies has declined and the maintenance backlog in our National Parks has worsened. The Senate version of the FY 2005 Interior Appropriations bill is a significant improvement over the House version, H.R. 4568. The Outdoor Industry Association has provided a slick means for you to speak up and support the bill by simply clicking here and then entering your zip code to generate a letter to your local legislators. Act now to ensure your voice is heard on this critical funding issue.

>> The first draft of the official SIA.05 floor plan is now available for viewing along with booth numbers. Eventually, users will also be able to do an alphabetical exhibitor name search on the Exhibitor List tab (under Marketplace/SIA.05 SnowSports Show) to find specific booth numbers. The preliminary SIA.05 floor plan is currently available for viewing in a PDF format and can be found under the Floor Plan tab in Marketplace/SIA.05 SnowSports Show. It is important to remember that the floor plan will be a working draft and will experience minor changes up until show time. Room blocks for SIA.05 are quickly filling up. Rates at Mandalay Bay are $215, while rates at the Luxor begin at $89 during the week and rates at the Excalibur start at $59 during the week. Additionally, discounted airline fares are also available on the following airlines: America West, American, Delta and United Airlines. Discounts ranging from 5 percent to 10 percent are available by calling the numbers posted on www.thesnowtrade.org and providing the respective code. Reduced rental car rates have also been provided courtesy of Budget Rent-Car. For complete information, numbers, rates and discounts, log onto www.thesnowtrade.org and check out the Travel and Hotels section under SIA.05 SnowSports Show in the Marketplace.

>> GERMANY -- It's that time of year again as ispo and DuPont SA send out the call for entrees in the 11th ispo BrandNew Awards for the ispo winter 2005 trade show. The awards have become a good forum for newer companies to get brand exposure in the European marketplace. To qualify for the BrandNew Awards a compay or brand must not be older than four years old, never been a registered exhibitor at ispo and must present "innovative products, designs or marketing concepts." A jury composed of international representatives of the sports industry will select the winners in the following categories: Hardware Winter, Hardware Summer, Boarder, Sportswear, Style, Accessories and Hardware Accessories . Winners will each receive a completely equipped booth of 20 square meters in the BrandNew Village, honors during the official award ceremony and PR support including a press conference. An additional 32 selected finalists will receive a 10-square-meter trade fair booth in BrandNew Village. Application deadline for the 11th ispo BrandNew Awards is Nov. 5, 2004. Send written applications along with a product sample, a short video self-presentation and relevant marketing material to Hansen+Heinz GmbH SportsMarketing, Siegmund-Riefler-Bogen 2, D-81829 Munich, Germany, info@ispo-brandnew.com, tel.: (+49 89) 9441960. For further information and to submit applications, go to www.ispo-brandnew.com. The ispo winter trade show is Feb. 6-9, 2005.

>> Teko, makers of environmentally friendly socks, launched its website, www.tekosocks.com, Sept. 15. Based in Boulder, Colo., Teko is a sustainable company using renewable and recyclable materials to produce high performance socks that feature fashionable colors. Teko socks will be in stores Jan. 1, 2005.

>> Fifty-six percent of Americans participated in sports, recreation or fitness, up from 50 percent the year prior, according to the most recent LeisureTrak report from the Leisure Trends Group. Participation in sports, recreational, and fitness activities, which began to grow in the second quarter of 2003, has continued in that direction, in the first quarter of 2004. This is the highest winter reading in the last five years, as well as the greatest year-over-year increase. Walking, an activity of 28 percent of all Americans last winter/spring, is up from 18 percent a year earlier, with 16 percent naming it their favorite activity. Walking hits home with women and older Americans (42 percent). This is spilling over into hiking, backpacking, and camping, according to the report, with all up significantly since 2000. Overall, participation was widespread, including 62 percent of men and 51 percent of women, 63 percent of Americans with incomes of $40,000 to $80,000, and 71 percent with incomes of $80,000 or more. Sports, fitness and recreation participants aren't just for the young: 61 percent of those ages 16-44 and 50 percent of those age 45 and older participate. www.leisuretrends.com

>> Recognizing a new generation of climbers, Permanent Publishing, an independent action sports magazine publisher, is launching Urban Climber Magazine to consumers this week. "For the new generation of climbers, being a climber means climbing where we live -- the city," Matt Burbach, Urban Climber Magazine's editor, said. "The subcultures of climbing -- bouldering, sport, indoor and competitive climbing -- are so rich with their own techniques and ethos, they demand their own voice. Urban Climber Magazine is that voice." Jim Peskett, the magazine's general manager, said in a statement, "This has been one of the best received new launches in my 18 years as a magazine publisher. Ad pages in the first issues sold out within weeks of the magazine being announced, and we've started to get cold calls from companies looking for advertising opportunities, which is a first." The magazine will be $4.99 an issue and bi-monthly, starting with the October/November issue. Permanent also publishes Sidewalk Skateboard Magazine, Whitelines Snowboard Magazine, Dig BMX, The Surfer's Path and Kiteworld Magazine. www.urbanclimbermag.com

>> BOB, producers of the Sport Utility Stroller and the Ironman Sport Utility Stroller, has signed a licensing agreement with Stroller Strides, a nationwide stroller exercise program. The partnership will offer consumers the chance to buy a customized Stroller Strides Fitness Stroller (manufactured by BOB) that includes exercise tubing and a Stroller Strides exercise routine for the same total body workout as an actual Stroller strides class. Stroller Strides classes have an estimated 6,000 participants nationwide and tout the benefit of exercising with both stroller and baby, providing a total body workout that combines cardiovascular fitness, strength and flexibility. The new Stroller Strides Fitness Stroller will be available in January in various outlets, including sporting goods retailers and www.strollerstrides.com.

>> They're lining up for the Life-Link/Dynafit Randonnee Rally Race Series.Arc'Teryx has been named the series' event sponsor for the Whistler race stop, which will be called "The Arc'Teryx Randonnee Rally at Whistler." Outdoor Research has also signed on as a major sponsor of the series. The race series tests competitors' endurance, equipment and skiing skills while skinning up and skiing down some of the toughest terrain these resorts and their surrounding mountains have to offer. "These races have flourished over the last four years because of companies like OR who have seen the growth in backcountry skiing and want to give something back to the sport," said John Scott, executive director of the U.S. Ski Mountaineering Association, which does the event with Life-Link. "Not only does their support benefit the competitors competing in these events but it also benefits the avalanche forecasting centers and or the search and rescue teams in the local areas where the events are held. I think it is a tribute to the Outdoor Industry that so many companies that compete in the market place have come together to support the sport and the safety of its participants." The 2005 Randonnee Rally Series will commence with the Arc'Teryx Randonnee Rally in Whistler on Jan. 8, 2005. The rest of the races will be at Crested Butte on Feb. 12, then Alpental (date TBA), then Mammoth (date TBA), with the North American Championships to be held on March 26 at the Jackson Hole Mountain Resort. Other sponsors are Marmot, Cloudveil, Petzl, Couloir Magazine, Backcountry Magazine, Off-Piste Magazine, Crazy-Creek, Suunto, Croakies, Mountain Hardwear, Daggers, Clif Bar, Honey Stinger, Adventure Medical Kits, and Buff Headwear. For more information, contact Claire Johnson at 800-443-8620, ext. 104, or Claire@life-link.com.

>> GoLite has renewed its agreement to remain one of the major sponsors of Adventure Sports magazine's Mobile Tour next year. In 2005, RFA Media will expand the National Mobile Tour to over 100 events such as adventure races, off-road triathlons, mountain bike races, sports festivals and related tradeshows. The tour promotes RFA Media's Adventure Sports magazine and includes gear demonstrations, interactive displays, adventure videos, race clinics, product giveaways, and talks by regionally and nationally known adventure athletes.

>> Protests of 14 oil and gas leases along the Green River by Outdoor Industry Association member companies and NOLS has led to the removal of two key parcels from auction. In addition, the state of Utah has agreed to take a closer look at the area. After the outdoor industry and NOLS filed their protests, Task Force members Peter Metcalf, Roody Rasmussen of Petzl, and Riley Cutler of Wasatch Touring wrote to the governor asking her to step in and help protect this important stretch of river. The State responded by pulled together a fact-finding trip and opened dialogue about the importance of this stretch of river to recreation in the state. Final decision by the BLM on the remaining 13 offending leases is pending.

>> Construction is well underway for Wenonah Canoe's new kayak facility in the Riverbend Industrial Park in Winona, Minn. The 45,000-square-foot plant is expected to be fully operational by the end of October. Production of Current Designs kayaks ceased at the Victoria, British Columbia, location at the end of August. The first two flatbed trucks have begun moving the large machinery this week to the new location. The new building will result in job opportunities for about 50 new employees. Wenonah has received a grant in conjunction with Minnesota State Southeast Technical College and the Minnesota DEET to provide training for the new and current employees. Some of the training offered for employees will be basic composites manufacturing, supervisory skills and organizational integration.

>> Crescent Moon snowshoes are now available in Australia and are distributed through the Australian Leisure Company of Victoria. Boulder, Colo.-based, Crescent Moon Snowshoes, founded in 1994, is owned by Jake Thamm and Tamara Laug -- www.crescentmoonsnowshoes.com.

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