Did you hear?... Primedia announces move of Canoe & Kayak offices, cans editorial staff same day

On Nov. 2, executives from Primedia told the Canoe & Kayak magazine staff that its offices would be moving from Kirkland, Wash., to California, and laid off most of the editorial staff.

Primedia has once again shown the same level of class it demonstrated when it laid off former Canoe & Kayak publisher Glen Bernard in May 2005. On Nov. 2, executives from Primedia arrived without warning and told the magazine staff that the Canoe & Kayak offices would be moving from Kirkland, Wash., to California to join the Action Sports group, which includes Bike, Powder, Skateboarder, Slam, Snowboarder, Surfer and Surfing. Climbing magazine now remains as the lone publication in the Action Sports group that is headquartered outside of California. At the same time, editor Ross Prather, managing editor Robin Stanton and art director Jason Mohr were told they would not be offered continued employment. Mike Kord, senior editor, has been offered a position if he chooses to move.

SNEWS® has learned that the staff suspected something might be going on since Primedia executives had yet to sign off on a five-year lease agreement for new offices that it had previously asked the Canoe & Kayak staff to begin looking for. The current office lease expires this December. We've been told the sales staff, a team of two, will remain in Seattle in a small office space.

SNEWS® View: Timing, as they say, is everything. You have one publishing company, Primedia, canning the leadership and heart of Canoe & Kayak magazine without notice at the same time another, Paddlesport Publishing, announces it has hired Glen Bernard (canned by Primedia in 2005) to serve as its new publisher of Paddler and Paddle Dealer.

Primedia continues to boast on its corporate website that with "the most experienced editors and writers in the paddlesports market, Canoe & Kayak is considered the leading authority on all aspects of paddling. It is this superior editorial environment that provides advertisers with a unique and effective way to communicate advertising messages and promote their brands to North America's most active paddlesports outdoor enthusiasts."

Superior editorial environment? If this is Primedia's definition of a superior editorial environment, we'd like to see what a challenged environment looks like. While moving the offices to California to join the other magazines in the Action Sports group certainly makes good business sense, the way Primedia continues to treat its employees as pawns it can move around or flick off the playing board at will is, well, frankly disturbing. Ross, Robin and Jason deserved much better than they got.


Did you hear?... Mike Kord joins staff of Canoe & Kayak Magazine

Mike Kord has joined the staff of Canoe & Kayak Magazine as associate editor. His career includes experience in both writing and editing. Prior to joining C&K, he was a section producer for MSNBC.com during the 2002 Winter Olympic Games. He has also been an editor and staff ...read more

Did you hear?... Tim Jackson resigns as lead editor of Canoe and Kayak

Glen Bernard, publisher of Canoe and Kayak magazine, just informed us that Tim Jackson has just announced that he'll be resigning as its lead editor within the next month. "His wife, Tracy, has tapped into an unexpected fast track opportunity toward completion of her doctorate at ...read more

Climbing and C&K Unaffected By Primedia Challenges

Despite a recent New York Times report that Primedia will have to start selling off divisions to pay down its debt load, and despite a recent trade magazine news item citing that report and implying magazines in Primedia's active sports group might be affected, the publishers at ...read more

Did you hear?... Canoe & Kayak Magazine enters membership/subscription agreement with USA Canoe/Kayak

Canoe & Kayak Magazine has entered into a membership/subscription agreement with USA Canoe/Kayak (USACK) that will boost the bi-monthly magazine’s paid circulation by having it delivered to all USACK members as a part of its annual membership package. USACK is the official ...read more

Did you hear?... Montrail is moving the company offices

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Canoe & Kayak show announcement sparks debate and OIA response

Like a tsunami, frustrations that have been swelling in the paddlesports market came crashing across this year’s Outdoor Retailer Summer Market show floor with a surprise announcement that Canoe & Kayak was launching a new paddlesports-only trade show. “I’ve been going to OR for ...read more

Did you hear?... Outdoor Retailer is hemorrhaging editorial experience

Outdoor Retailer is hemorrhaging editorial experience. SNEWS® has learned that long-time contract editor and retail merchandising expert Sharon Leicham gave her notice on Friday, Nov. 16 and will be leaving OR in December. Kristin Carpenter, one of OR's leading newshounds and ...read more

Did you hear?... Horny Toad moves its offices to Santa Barbara

After six chilly and windy years in the Midwest, Horny Toad is moving its offices from Chicago, Ill. to sunny Santa Barbara, Calif. The new headquarters, located at 28 East Victoria St. in Santa Barbara, is currently open and occupied by the Horny Toad Sales and Design teams. ...read more

Did you hear?... First whitewater rodeo in a man-made pool at California Canoe & Kayak Frenzy

The first whitewater rodeo kayaking event ever to be held in a man-made pool will take place at the California Canoe & Kayak Frenzy on the water-front at Oakland's, Jack London Square, Feb. 2-3, 2002. Team Wave Sport will hold the exhibition in the Wave Box, the first portable ...read more