Did you hear?... "Make a fortune," guaranteed. But wait there's more….

When we saw this come-on in our email promising "amazing" results, "boatloads" of money and "guaranteed" fortunes, we nearly hit "delete." But wait, there's more….

When we saw this come-on in our email promising "amazing" results, "boatloads" of money and "guaranteed" fortunes, we nearly hit "delete."

But wait, there's more….

As we gazed beyond the bold red lettering and rows of screaming capital letters, we realized that this was actually intended for the fitness industry, more specifically for health club owners and managers, so we read on. The promotion was offering what the sender called a manual that was "guaranteed" to get health club folks on "the ultimate health club money-making system." We just had to take a look….

"I want to warn you that this manual is not for everyone. It is only for those health club professionals that are serious, very serious about making money and improving their club. If you are happy where you are at and are not interested in improving your business or making more money, then this manual is not for you. If you do not like to learn how to make more money, then this manual is not for you. If you are the type of health club professional that just gets by each month barely paying bills and you like running your business this way, then this manual is not for you. If you are a health club professional and you are happy with mediocre results, then this manual is not for you."

We are even told that this "manual," offered by ClubSolutions magazine, would generate another $100,000 to $1 million in revenue and normally "would cost a fortune to acquire." However, just like the best of infomercials, the publisher is now offering it for a 99-percent discount. For $99 (plus $12.95 shipping), a buyer gets reprints of a bunch of columns from his magazine.

But wait there really is more … go to www.clubsolutions.biz/manual to see the entire schpiel for yourself.


Fitness: Did you hear?...

For the week of Oct. 12-18 >> New television spots for the Bowflex-branded SelectTech weight system (identical to the Nautilus version, just with a different name) began Oct. 1 and flashy they are. SNEWS® caught one of the first ones and the apparent simplicity of use ...read more

Fitness: Did you hear?...

>> The SNEWS® team is issuing a Red Alert to all of our subscribers regarding a bogus email scam that attempts to lure you into downloading a harmful virus. A sample email that you might receive looks like it has come from us and appears as follows: "From: support@snewsnet.com ...read more

Fitness: Did you hear?...

>> The Body Bar is sweet 16. It's somehow amazing that the simplest of exercise products hasn't had to add bells and whistles since it was also just right. It just keeps selling and selling. To celebrate Body Bar Systems is offering its customers a complimentary "Master Your ...read more

Fitness: Did you hear?

>> Did you happen to read the Wall Street Journal on Dec. 7? The Love & Money column in the business section had the headline: Why Gym Memberships Make Me Sweat. Columnist Jeff Opdyke writes about his wife's occasional insistence she need some piece of equipment or a gym ...read more

Outdoor: Did you hear?...

>> Despite rumors to the contrary, Outdoor Retailer show management confirmed with SNEWS that Winter Market remains a four-day show. Outdoor Retailer Trade Show Director Peter Devin told SNEWS that, "while there is strong interest in exploring a three-day show, there is by no ...read more

Outdoor: Did you hear?…

For the week of March 1-7 >> Outdoor Retailer has postponed its OutdoorPreview event -- a pre-show buying forum for apparel manufacturers and retailers -- scheduled for June 7-9 in Chicago until further notice. As we reported on Nov. 29, 2004 (See SNEWS® story: "Outdoor Retailer ...read more

Fitness: Did you hear?...

>> The March 2004 issue of Smart Money magazine rated home gyms, with the True Strength 540 HG coming out on top with five stars (the magazine noted a "pleasing tubular look"), but was tailed closely by the Parabody GS6 with 4.5 stars. Next with four stars came the Hoist V5 (with ...read more

Fitness: Did you hear?...

>> In the ongoing legal battle between Icon and Nautilus over the Bowflex – a battle that has landed in the Federal Circuit Court of Appeals -- no ruling has been issued as of Aug. 19. Nautilus filed a response with the court on Aug. 11 after the federal court two weeks earlier ...read more