Logan Waddell / Groundswell PR
FITS® Named Official Sock Sponsor of 2018 Michigan Ice Festival
Chattanooga, TN - February 7, 2018 FITS®, makers of the best fitting performance socks in the world, is proud to announce their exclusive sock sponsorship of the 2018 Michigan Ice Fest. FITS has been the official sock of this four-day ice climbing festival for 6 years in a row. ...read more
Mountainsmith Names Decker & Associates As 2018 Anvil Award Recipient
Golden, CO - January 24, 2018 Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—is pleased to award the brand’s coveted Anvil Award to Decker & Associates for the second year in a row due to the agency’s outstanding sales performance. “We’re ...read more
Mountainsmith Unveils New Adventure Photography Packs
Golden, CO - January 22, 2018 Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—will debut their latest series of adventure photography packs at Outdoor Retailer Winter Market this week in Denver, CO. These packs were designed in ...read more
Mountainsmith Partners with Protect Our Winters
Golden, CO - January 16, 2018 Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—has signed on with Protect Our Winters (POW) as a 2018 philanthropic partner. The brand will celebrate their announcement during Day 2 of Outdoor Retailer Winter ...read more
FITS® Debuts New Compression Sock Series
Chattanooga, TN - Jan 9, 2018 FITS®, maker of the best fitting performance socks in the market place, announces the debut of their new compression sock line, the brand’s first true all-day/recovery compression sock. FITS®’ new compression series is comprised of 3 over-the-calf ...read more
Mountainsmith Announces New Website and Branding
Golden, CO - November 28, 2017 Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—is pleased to announce the reveal of their new website and logo evolution as part of a larger initiative to solidify the brand story in the seasons to come. ...read more
The New Primal Artisanal Meat Snacks Partners with Groundswell PR
Charleston, SC – The New Primal, the most responsible company in the meat snack business, announced that it is partnering with public relations firm Groundswell PR to represent its free-range, grass-fed, gluten free, hormone and antibiotic-free jerky products. The craft snack ...read more