Lisa C Mullen, Verde PR & Consulting
Stake in the Ground: Outdoor Industry Leads Paradigm Shift for Women in the Workplace
BOULDER, Colo. - January 22, 2018 As #TimesUp for Hollywood and weekly headlines implicate one tech company after another, the $800 billion outdoor industry has been, for the past three years, investing in a cultural evolution where women leaders thrive. Camber Outdoors, an ...read more
Camber Outdoors Recognizes Ann Krcik, The North Face, with Lifetime Achievement Award
BOULDER, Colo., January 17, 2018 Camber Outdoors, the only national organization dedicated to equality for all women in the outdoors from the backcountry to the boardroom, is proud to recognize Ann Krcik, co-founder of Camber Outdoors (formerly OIWC) and Senior Director of ...read more
Celebrate ‘Great Outdoors Month’ with PrimaLoft® and EMS
ALBANY, New York -- (May 23, 2012) –PrimaLoft®, the world leader in performance insulations and yarns, is encouraging Americans of all ages to head outside in celebration of Great Outdoors Month, June 2012. To celebrate, PrimaLoft® will be giving away one Eastern Mountain Sports ...read more
PrimaLoft® to Sponsor 2012 Ultra-Trail Mt. FUJI Race
ALBANY, New York -- (May 14, 2012) -- PrimaLoft® Insulation Technology, the world leader in performance insulations and yarns, announced that it will sponsor the 2012 Ultra-Trail Mt. FUJI race being held over three days on Japan’s Honshu Island from May 18th, 2012 to May 20th, ...read more
Tubbs Announces Snowshoe Ambassador Program Essay Contest
SEATTLE, Wash. (April 18, 2012) – Tubbs Snowshoes, a global leader in snowshoes and snowshoe outreach, is looking for enthusiasts who can best capture the snowshoe experience in a brief essay submission to become a Tubbs Snowshoes Ambassador. The contest gives applicants the ...read more
PrimaLoft® and National Geographic Present New iPad App
ALBANY, New York -- (March 27, 2012) –PrimaLoft®, the premier manufacturer of performance insulations and yarns, is proud to sponsor “National Geographic Adventure: Greatest Stories Ever Told,” a thrilling new iPad app developed from National Geographic magazine’s archives. The ...read more