Verde is one of seven finalists recognized in the Environmental Stewardship category for its communications strategy, best practices, and PR success of Live Monumental BOULDER, Colo. (February 1, 2017) - Verde Brand Communications, a full-service, integrated brand communications ...read more
SEATTLE, Wash. (Sept. 21, 2015) – With more than 25 years of setting the bar in snowboard innovation, technology, and design, K2 Snowboarding continues to push the limits with their new 2016 gear. This season, K2 introduces a fresh, new, easy-to-navigate website for an enjoyable ...read more
WHISTLER, B.C. (Sept. 17, 2015) –K2 Snowboarding Canada continues to enhance their sales force with the new partnership with JRH Agency LTD to represent British Columbia. The experienced agency possesses more than a decade of sales saviness in the action sports and fashion ...read more
SEATTLE, Wash.– Just in time to raise your stoke level for the upcoming season, industry leader RIDE Snowboards launches their fresh new website complete with a 2016 collection of boards, boots, bindings, and outerwear that will get you thinking snow. For more than 20 years, RIDE ...read more
SEATTLE, Wash. (August 12, 2015) –RIDE Snowboards, a proven leader in the industry for more than 20 years, welcomes Dan "Danimals" Liehdal to its Pro Team. Hailing from Eden Prairie, Minnesota, Danimals’ effortless style and rock-solid mentality make him the perfect addition to ...read more
Cycling app and online retail leaders unite to launch first-of-its-kind incentive program that let’s your legs claim you cash just for riding your bike.PARK CITY, Utah – Ride your bike, earn cash – it’s that easy. The time has come to be rewarded for your sweat, hard work, and ...read more
WHISTLER, B.C.- K2 Snowboarding is pumped to announce the addition of versatile rider Jody Wachniak to its Canadian Pro Team. With roots in Whistler, British Columbia, Jody’s flawless style and technique make him a versatile rider who crushes urban riding, as well as park and ...read more
SEATTLE, Wash. (Feb. 12, 2015) -RIDE Snowboards, a leader in the industry for more than 20 years, welcomes versatile rider Dillon Ojo to the global AM Team. The 19-year-old Montreal native shreds hard, and turned heads this year with his dynamic street skills in his first major ...read more
SEATTLE, Wash. (Jan. 28, 2015) – Carson Schubert is bringing a serious dose of marketing muscle to the RIDE Snowboards team as he takes the reins as global marketing manager. Since he was a youth, snowboarding has been engrained into Schubert’s life first strapping in at age six, ...read more
SEATTLE, Wash. (Dec. 2, 2014) – When it comes to riding snow, K2 Snowboarding athlete Griffin MacFadyen is all about having fun while helping others. Last year, the precocious 11-year-old grom started a pledge program for injured winter sports athletes by competing and spending ...read more
SEATTLE, Wash. (Nov. 25, 2014)- The new K2 SnowboardingLien All Terrain (AT) and Freestyle (FS) bindings are designed to create the most natural lateral flexing pattern available giving way to free flowing turns, extended tweaks, and stomped landings. The innovative design and ...read more
SEATTLE (Nov. 6, 2014) – Donning Hawaiian shirts and trucker hats, the RIDE Snowboards crew unveils Episode 3 of the four-part “Built to Ride” web series. This time the sunny skies of Snoqualmie, Washington play host to the riders as they showcase their impressive riding skills ...read more
SEATTLE (Oct. 22, 2014) –Home to Mount Fuji, more than five million vending machines, and a festival that celebrates the penis and fertility (serious!), Japan is many things to many people. For the RIDE Snowboards crew that sampled the countries offerings for Episode 2 of the ...read more
SEATTLE (Oct. 7, 2014) –Today’s the day … buckle up. To fuel the stoke for the coming winter season and fire-up passion for slashing snow, RIDE Snowboards is dropping Episode 1 of the fresh, new “Built to Ride” web series. The authentic, four-part video series features RIDE ...read more
SEATTLE (Oct. 1, 2014) - RIDE Snowboards, a worldwide leader in the snowboard industry, continues to enhance their sales force with the addition of Topher Laws to the team. Laws brings more than 12 years of experience in the skate, snow, and surf industries to RIDE and will ...read more
SEATTLE, Wash. – K2 Snowboarding, an established industry leader for more than 25 years, is adding some serious muscle to its sales team. Today, K2 welcomes industry veteran Maxx von Marbod to the family as national sales manager. No stranger to the industry, von Marbod brings ...read more
SEATTLE, Wash. (Aug. 20, 2014) – With more than 25 years of pushing the envelope of snowboard innovation and technology, fueling rider stoke, and growing the sport, K2 Snowboarding has the gas pedal pinned for a 2014/15 season packed with smiles, high fives, and memorable ...read more
Montreal, March 12, 2014 – For a 13th consecutive year, the world’s best riders will travel to Mont Saint-Sauveur next month for the Ride Shakedown presented by Videotron Mobile. The snowboard competition, ranked as a 5-star event on the World Snowboard Tour, will take place on ...read more
JACKSON HOLE, Wyo. (Feb. 13, 2014) – With more than a decade worth of time in the trenches cultivating media relationships, executing for clients, and consuming adult beverages for work, Verde Brand Communications is bringing their expertise to the action sports and lifestyle ...read more
SEATTLE, Wash. (Jan. 31, 2014) – Ride Snowboards, an established leader in the snowboard industry, is beefing up its outerwear division. Today, Ride announces the promotion of Diane Egnatz to Outerwear Category Manager. Egnatz possesses a wealth of brand experience, outerwear ...read more
