NORTH VANCOUVER, Canada (July 9th, 2010) – Ryders Eyewear, the premier manufacturer of high-performance and affordable eyewear, today announced that Tara Wilkinson has joined the team as the new Director of Marketing.As the new Director of Marketing for Ryders Eyewear, Tara is ...read more
Erlanger, KY – (July 7, 2010) – When Bob Roll gets excited during his hosting duties for the U.S. broadcast of the Tour de France, his gestures become as expressive as the Italian racers he's describing. And on his wrist is a signature identification product familiar to many ...read more
Berkeley, CA – GU Energy Labs today announced the introduction of a new citrus flavor to their range of products.The summer season will see the addition of a tasty addition to GU's traditional line-up, Mandarin Orange. The new flavor will be available late July and will replace ...read more
Berkeley, CA – GU Energy Labs, the originator of sports energy gel, is pleased to announce that the world's #2-ranked football team will be using GU Energy products for the upcoming World Cup.Brazil has won the World Cup an unprecedented five times, and this year faces North ...read more
Berkeley, CA--GU Energy Labs, in concert with the Leisure Trends Group, today announced strong 2009 sales results. According to Leisure Trends Group's RetailTRAKâ„¢, GU leads or is coming on strong in just about every product category they serve across all distribution channels ...read more
Berkeley, CA- GU Energy Labs is proud to announce that Mirinda Carfrae, one of the most exciting new talents in triathlon today, has selected GU as her exclusive supplier for energy gel and chews. Carfrae joins an elite team of GU athletes - including Melanie McQuaid, Craig ...read more
San Francisco, CA-Road ID, the premier manufacturer of athletic identification gear, has retained San Francisco-based OutsidePR to implement a national public relations outreach campaign. The work for Road ID will help educate outdoor enthusiasts about the critical need to wear ...read more
Berkeley, CA – GU Energy Labs today announced the introduction of two new flavors to their range of products.The holiday season will see the addition of a lip-smacking new addition to GU's traditional line-up, Vanilla Gingerbread. The company will once again produce its winter ...read more
Berkeley, CA- GU Energy Labs, the originator of energy gels, today announced the introduction of GU Recovery Brew.Designed to aid in the physical revitalization of muscles after intense workouts, the formulation of GU Recovery Brew is expected to be a significant advancement in ...read more