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Lizard Lounge Laboratory

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Article Thumbnail The Lizard Lounge Way: Make an unforgettable first impression with these visual hooks
Jun 30, 2010
When shoppers walk through the door, make a first impression that leaves them wanting more. You need to meet, greet and, hopefully, bedazzle rather than (ye-gad!) bore customers. The merchandising experts at the Lizard Lounge retail store offer these key visual hooks to keep customers coming back again and again.
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Article Thumbnail The Lizard Lounge Way: Spring merchandising -- out with the old, in with the new
Mar 17, 2010
If you want your customers to feel good about spring and buying new products, you have to inspire them with creative merchandising in fresh, bright colors. The Lizard Lounge team has four great tips with superb visuals to help SNEWS readers navigate their way.
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Article Thumbnail The Lizard Lounge Way: Holiday clean-up brings new consumers
Jan 15, 2010
A bit of imagination and even a sense of humor can turn that post-holiday look into something special. Think of a sale as a celebration that serves as a promotion to bring in shoppers who might not have been thinking of buying...and we have five top tips to use.
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Article Thumbnail The Lizard Lounge Way: Holiday displays grab wandering eyes
Dec 16, 2009
Let’s face it, Santa has it pretty good as he gets to hear firsthand what your customers want. Merchandising cues from the Lizard Lounge Way, though, will give you an upper hand.
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Article Thumbnail The Lizard Lounge Way: Inspiring customers to 'go steady'
Oct 16, 2009
Every season calls for a fresh change -- a reason to draw customers into your store by setting a tone and highlighting trends with new styles. It's like a first date where you want to make your best impression so you get a second date…minus the whole awkward goodnight kiss thing. Ensure a lasting relationship with these tips from the merchandising mavens at the Lizard Lounge to get the season off to the right start.
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Merchandising 101 Library

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The Merchandising Doctor gives Boulder Running Company royal sock treatment
Nov 16, 2011
Boulder Running Company (BRC), a top specialty running store located in Boulder, Colo., features gear for every level runner and needed the merchandising doctor to help it diagnose problems with its product mix and displays. The doctor is in and SNEWS has the scoop.
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The Merchandising Doctor reorganizes Hip Consignment
Sep 28, 2011
One of the big challenges in opening a store is forming a relationship with a new physical space. Even with elaborate planning and endless attention to detail, there still might be a need to call the SNEWS Merchandising Doctor for diagnosis and treatment.
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Merchandising Doctor: Solving the dilemma of a diverse product mix
May 2, 2011
Consignment stores, where selling one-of-a-kinds in every category is business as usual, face unique merchandising challenges. Today’s consignment store stock current trends as well as designer goods priced for a pauper. That creates a merchandising challenge. Our Merchandising Doctor is in and helps Fabulous Finds solve its challenge.
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GlobalShop Part 2 – Fixturing materials, retail design firms, and sign resources
Apr 25, 2011
Because GlobalShop is five shows in one, it offers a wide variety of retail resources from custom fixtures to casters and chains. There is always something new to see and this show was no different. SNEWS brings you companies and products that are taking displays to new levels...
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GlobalShop – Fixturing, mannequins and more for your store
Apr 8, 2011
SNEWS just got back from GlobalShop, the world's largest annual trade show dedicated to store design, visual merchandising, and shopper marketing. Check out our picks of cool products that will help spice up your store displays and organization.
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Merchandising Tour Classroom

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Merchandising Tour: Set up your booth and grab a beer while everyone else is still hard at work
Dec 9, 2011
Show booth setup doesn't have to be stressful and time-consuming. SNEWS looks at how Nikwax and Ruff Wear simplified the process at Outdoor Retailer.
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Merchandising Tour: Creating visual interest with creative accessory displays
Oct 19, 2011
The varietal nature of accessory products can present a merchandising challenge, but there are ways for displays to stand out. Consider these creative ideas SNEWS spotted at Outdoor Retailer Summer Market 2011.
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Merchandising Tour: Footwear displays that creatively demonstrate function
Sep 7, 2011
Looking to move beyond a bland slatwall for your footwear displays? Here are some ideas SNEWS picked up at Outdoor Retailer Summer Market that take in mind the function of the shoe for effective merchandising.
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Merchandising Tour: Small touches, big results
May 16, 2011
It’s the small touches in a merchandising display that often go unnoticed and can make all the difference in how something looks and functions. It can be hard to put your finger on what made it click, but that attention-grabbing feature is there in the color, the arrangement or the unexpected way a product is displayed. SNEWS shows you three great display examples you can use.
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Merchandising Tour: A word about walls
Apr 15, 2011
Walls are useful because they hold a lot of merchandise, are generally highly visible, and make great palettes for adding color to the retail space. Take a quick tour with SNEWS to see just how effective wall space can be.
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Products and Trends
Industry News Releases
Grassroots Outdoor Alliance Welcomes Icebreaker as a Vendor Partner
Dec 22, 2011
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Jetboil Expands Management Team
Dec 22, 2011
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Switch Vision Joins 2012 East Coast Adventure Racing Series
Dec 22, 2011
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BioLogic Helps Social Networking Cyclists Track Data on the Go
Dec 21, 2011
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Liberty Mountain Joins Grassroots Outdoor Alliance as Vendor Partner
Dec 21, 2011
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National Ski Patrol makes branding move to unify divisions and patrols
Dec 21, 2011
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SNEWS Headlines
November retail, outdoor, online sales rise; NRF raises forecast
Dec 26, 2011
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Mountain travel bookings continue uphill surge
Dec 22, 2011
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Gramicci leverages Haggar to lower prices on fall 2012 products, predicts consumers will reduce spending
Dec 21, 2011
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Featured Content
Trend Reports
Outdoor Research wants to protect from cold and dry, not just chilly and wet
Nov 18, 2011
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