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Article Thumbnail Listen up: New technology uses ears to measure workout stats
Jul 8, 2011
Valencell CEO tells SNEWS that its new technology can help fitness enthusiasts more accurately measure heart rate, calories burned and distance traveled – through their ears.
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MyZone’s goal is to measure movement – at the gym, at the park, or even at the supermarket
Jul 1, 2011
MyZone had a small, last minute booth without any real product at the back of the IHRSA show hall and was swamped. Now executives are ready to deliver the company’s debut product that they say is the first to “make movement measureable.” SNEWS talks to them to find out more.
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Did you hear?...Boom predicted in fitness wearable wireless devices
Jun 20, 2011
A research group predicts during the next five years consumers will flock to wearable wireless devices that track their fitness, sports and wellness activities.
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Article Thumbnail Group looks to build user trust in fitness technology
May 2, 2011
SNEWS gets a sneak peak at the new Fitness Industry Technology Council, a group of industry leaders calling for increased reliability and compatibility of the digital data being output to users from fitness equipment. Will all calorie counters eventually be trusted?
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Article Thumbnail Outdoor, fitness products shine at Consumer Electronics Show
Jan 10, 2011
The International Consumer Electronics Show recognized its market is increasingly asking for products for activity and health by launching the first Sports, Fitness and the Outdoors Summit and Exhibit as part of the 2011 main event. SNEWS talked to summit presenters, show organizers and peeked at a selection of award-winning products.
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Could GPS technology become a commodity?
Mar 1, 2010
From the cell phone to the car, GPS technology is everywhere—and getting cheaper every year. Some say it’s now a commodity, and traditional GPS makers will struggle to compete. We take a look at the changing arena in the outdoor and fitness markets.
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Article Thumbnail The SNEWS View: Help me…I'm having a stupid moment
Nov 4, 2009
Now dubbed Yuppie 911, personal locator beacons are helping too many unprepared folks seek their inner Indiana Jones. We have a few suggestions for features manufacturers could consider to help these people avoid stupid moments.
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Products and Trends
Industry News Releases
Grassroots Outdoor Alliance Welcomes Icebreaker as a Vendor Partner
Dec 22, 2011
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Jetboil Expands Management Team
Dec 22, 2011
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Switch Vision Joins 2012 East Coast Adventure Racing Series
Dec 22, 2011
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BioLogic Helps Social Networking Cyclists Track Data on the Go
Dec 21, 2011
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Liberty Mountain Joins Grassroots Outdoor Alliance as Vendor Partner
Dec 21, 2011
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National Ski Patrol makes branding move to unify divisions and patrols
Dec 21, 2011
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SNEWS Headlines
Mountain travel bookings continue uphill surge
Dec 22, 2011
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Gramicci leverages Haggar to lower prices on fall 2012 products, predicts consumers will reduce spending
Dec 21, 2011
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Outdoor: Movin' & Shakin' - Igloo names a new president; plus new hires at Backcountry.com, Leisure Trends, Mountain Hardwear, American Rec and more ...
Dec 19, 2011
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Featured Content
Trend Reports
Outdoor Research wants to protect from cold and dry, not just chilly and wet
Nov 18, 2011
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