Community - Expert Network - Channel Signal
 | Channel Signal: Measuring social media's ROI top-of-mind for 2011
Jan 17, 2011 Now that social media marketing campaigns have caught on over the last few years, 2011 will be the year for questions about ROI by senior management. Are you ready with the answers? Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: Shopping overload and the holidays
Nov 22, 2010 Christmas promotions get earlier every year. It is clear that marketers believe they can rev up Christmas cheer early, keep the momentum going, sell a lot of stuff, and carry it right through the New Year. But Channel Signal thinks burnout from multichannel shopping could put a kink in the system. Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: The new competitive arena - iPhone apps
Oct 8, 2010 Mobile apps are the latest hot topic for companies. There is a collective belief that apps will help build a brand, build traffic to an online site, and help a company ultimately sell more stuff. The good, well-configured apps can do all of the above -- and more. But... Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: Media takes a bite out of Apple
Aug 2, 2010 It appears that Apple did not measure the immediate social media response after the negative recommendation from Consumer Reports about its iPhone 4...should it have? Channel Signal offers up observations we can all learn from. Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: What can companies learn from BP’s PR stumbles?
Jun 14, 2010 Every month Channel Signal shares some of its analysis of the major topics online important to the outdoor industry with SNEWS®. With the oil spill in the Gulf of Mexico, the PR flacks at BP -- as well as any PR agency or corporate PR head -- would do well to notice that spin just doesn’t cut it anymore. Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: So you know what social media is…. Now what?
Apr 9, 2010 Every month Channel Signal will share some of its analyses of the major topics online in the outdoor industry with SNEWS®. The topics will range from promotions to marketing initiatives, to issues that have virally exploded into crises. This week, Channel Signal looks at three retailers who are using social media well. Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: Uvex vs. the IOC about a blond girl, plus killing wolves
Feb 24, 2010 Uvex gets slapped by the IOC over Lindsey Vonn, an athlete the goggle maker sponsors, and turns to the web to get the word out...humorously. Plus, Cabela's and Sportsman's Warehouse raise ire of some over wolf derby hunt sponsorship. Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: Separating the signals from the noise in January
Jan 13, 2010 Channel Signal shares some of its social media analysis of the major topics online in the outdoor industry with SNEWS in the month of January, including Petzl, Lange and Winter Trails Day. Read Story | Comment on this story | Go to all Channel Signal |
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| Channel Signal: What’s moving the social media meter in December
Dec 16, 2009 Every month, Channel Signal will share some of its social media analysis of the major topics online in the outdoor industry with SNEWS®. What are the conversations buzzing in December? Find out. Read Story | Comment on this story | Go to all Channel Signal |
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Product review: Pearl Izumi Infinity Windblocking Hoody May 9, 2012 The Pearl Izumi Infinity Windblocking Hoody SNEWS recently tested was infinitely versatile. Read Review | Comment on this review | Go to all Product Reviews |
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Osprey Poco Premium Child Carrier Apr 23, 2012 Osprey's new Poco line of child carriers delivers with all the comfort and fit attributes the brand is known for in its packs. Read Review | Comment on this review | Go to all Product Reviews |
Footwear Sales Rep III - KY, WV, V - Columbia Sportswear Company
Listed - 05/11/2012
Footwear Sales Rep III - SC, NC, TN - Columbia Sportswear Company
Listed - 05/11/2012
Website and Marketing Manager - Front Range Anglers, Inc
Listed - 05/10/2012
Enterprise Systems Analyst - Black Diamond Equipment Ltd.
Listed - 05/10/2012
Product Designer II - Gregory Mountain Products
Listed - 05/09/2012
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Bikes Belong Hires Tim Bock as Senior Manager of Marketing
May 11, 2012
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Elie adds new 10-foot models to its popular line of sit-on-top kayaks
May 11, 2012
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OIA Offers Diverse Slate of Outdoor University® Sessions in May
May 11, 2012
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1,000 Mile MST Endurance Run Starts Today
May 10, 2012
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AKU Hires KGPR, Ink as PR Agency of Record for North American Division
May 10, 2012
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Deuter USA Partnership and Product Promote Aircontact Backpacks
May 10, 2012
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May 11, 2012
Read story | Post a release | Go to all Industry Releases
Elie adds new 10-foot models to its popular line of sit-on-top kayaks
May 11, 2012
Read story | Post a release | Go to all Industry Releases
OIA Offers Diverse Slate of Outdoor University® Sessions in May
May 11, 2012
Read story | Post a release | Go to all Industry Releases
1,000 Mile MST Endurance Run Starts Today
May 10, 2012
Read story | Post a release | Go to all Industry Releases
AKU Hires KGPR, Ink as PR Agency of Record for North American Division
May 10, 2012
Read story | Post a release | Go to all Industry Releases
Deuter USA Partnership and Product Promote Aircontact Backpacks
May 10, 2012
Read story | Post a release | Go to all Industry Releases
Capturing sales: Lowepro, Joby place more focus on outdoor
May 11, 2012
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SNEWS best outdoor reads from around the web
May 11, 2012
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Who’s on the move: Tom Shores at Mountain Hardwear; Rick Randleman at Hi-Tec; Kirk Bailey at OIA; and more …
May 11, 2012
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May 11, 2012
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SNEWS best outdoor reads from around the web
May 11, 2012
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Who’s on the move: Tom Shores at Mountain Hardwear; Rick Randleman at Hi-Tec; Kirk Bailey at OIA; and more …
May 11, 2012
Read Story | Comment on this story | Go to all Outdoor Headlines
"To the Winners " by Sharon Eisenhauer (05/09/2012 15:26 MDT)
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"OR Location " by Aaron Imholt (05/01/2012 00:25 MDT)
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"OR Location " by Aaron Imholt (05/01/2012 00:25 MDT)
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Merchandising Tour: Setting the story scene
May 7, 2012
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Merchandising Tour: Conveying an environmental message
Apr 25, 2012
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Merchandising Tour: Get lit!
Apr 9, 2012
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May 7, 2012
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Merchandising Tour: Conveying an environmental message
Apr 25, 2012
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Merchandising Tour: Get lit!
Apr 9, 2012
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Brands debut water–resistant down at Winter Market
Jan 25, 2012
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Jan 25, 2012
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