This story originally ran in the Summer 2020 issue of The Voice. To read the free digital issue, access it here. Who, exactly, should qualify for a pro deal in the outdoor industry? A ski patroller? Full-time mountain guide? Retail employee? Most everyone can agree that these ...read more
Outdoor Industry Association (OIA) elected six new board members, who will officially take their seats at the meeting preceding Outdoor Retailer Summer Market. "The OIA Board plays a significant role in helping to guide and shape our focused work in policy, sustainable business ...read more
Successfully producing outdoor gear used to be such a simple endeavor: Make great product, then sell it through retail partners, or directly through a catalog or your own store. These days, the formula has become a lot more complicated. With the option to distribute through a ...read more
