HeiQ launches HeiQ Eco Dry for Footwear

Zurich/Switzerland, June 12, 2019. Swiss textile innovator HeiQ launches a new fluorine-free product in their HeiQ Eco Dry product family for a full range of durable water repellence technologies, from apparel to footwear options.
Author:
Publish date:

As one of the pioneers in this field, HeiQ is the go-to solution provider for many apparel brands that seek fluorine-free sustainable water repellent solutions. sed by over 50 brands worldwide today, HeiQ Eco Dry is a family of innovative, eco-friendly and PFC-free water repellent textile technologies. After adding HeiQ DuPont™ ECO-LED to the range last year, recently HeiQ has further developed another technology targeting footwear materials.

This new solution, HeiQ Eco Dry FW, is Oeko-Tex® conform and bluesign® pending, enables very high hydrophobic properties, and is suitable for wool, polyamide and their blends. It does not compromise on breathability and is fluorine-free. For leather on footwear, HeiQ DuPont™ ECO-LED is recommended. With HeiQ Eco Dry, brands protect their products in a sustainable manner.

“Summer just started. And in many countries it also means the start of rainy season!”, says Hoi Kwan Lam, Chief Marketing Officer at HeiQ. “We work with over 150 brands all over the world on a daily basis and what we see is the unstoppable growth in their craving for innovative, sustainable and effective solutions.” continues Lam. “Our ecological solutions allow brands to send a positive message and maintain a sustainable image. Today, 58% of consumers that are willing to pay more make their purchase decisions based on a brand’s environmental commitment*. We are happy for such a trend and it also means business opportunities for all”.

To learn more about HeiQ Eco Dry, visit them at both the Outdoor Retailer Summer Market in Denver (booth #54069-UL, June 18-20, 2019) and the Functional Fabric Fair New York City (booth#415, July 22-23, 2019).

*Credit Suisse 2018: https://www.credit-suisse.com/corporate/en/articles/news-and-expertise/millennials-drive-sustainability-201702.html

###

Related

heiq testing image

Evaluating the DWR performance using the spray test method at HeiQ laboratories (HeiQ)

Consumers of water repellent jackets, pants and footwear think it is important that products are made of environmentally-friendly materials and are PFC-free. HeiQ Eco Dry is a family of innovative, eco-friendly and PFC-free water repellent textile technologies that provide ...read more

20190604 HeiQ China HeiQ Taiwan

HeiQ announces HeiQ China and HeiQ Taiwan

Celine Huang is named Chief Executive Officer for HeiQ Greater China and Ming Wen Liang is named Chief Executive Officer HeiQ Taiwan. Huang, with her background as a general manager of a large player in the same industry brings a total of over 20 years of solid testing lab, agent ...read more

Stay Dry Feel Cool_Buff_HeiQ

Powered by HeiQ Smart Temp technology, BUFF® launches CoolNet UV+® for activated cooling

For 25 years, BUFF® has premiered and innovated the tubular headwear category. Headquartered in Spain, the company was founded to keep warm the founder’s neck and head during his cross-country motorcycle rides. Today, BUFF® continues its heritage of quality and reliability of ...read more

LOGO_UPW_winner

HeiQ awarded 2019 Swiss Environmental Award for HeiQ Clean Tech

As a leading country in the global innovation economy, Switzerland is a leader in combining sustainable economics with commercial interests. This strategy is awarded annually in the selection of the Swiss Environmental Award (“Umweltpreis der Wirtschaft Schweiz”) during the CE ...read more

HeiQ announces next generation of HeiQ Fresh and HeiQ XReflex product families

Founded in 2005 during a hike in the Swiss Alps, HeiQ’s first product, HeiQ Fresh, was developed to solve the problem of stinky outdoor apparel. Since then there have been continuous updates to the odor control range with three sustainable products – HeiQ Pure TAG, HeiQ Pure SPQR ...read more

HeiQ Fresh AIR_1

New technology in the HeiQ Fresh range turns curtains into air purifiers

No electricity required, no extra space occupied, the Gunrid curtain from IKEA looks like an ordinary curtain but performs a novel function – it purifies indoor air because it is infused with the latest technology in the HeiQ Fresh range – HeiQ Fresh AIR. Gunrid curtains will be ...read more

Truecycled_twinery_infographic_HeiQ

HeiQ provides sustainable dyeing and finishing solutions with its award-winning technology for Truecycled by Twinery

Apparel manufacturing is the second largest polluting industry in the world. While there are many solutions to this problem, Bodyline has taken the lead to focus on developing a low impact supply chain by reducing energy and waste across the entire value chain and develop No ...read more

19_Elite Suits_Features and Benefits Swipe Posts_LZR Pure Intent3

Powered by HeiQ technology, Speedo launches its new elite swimwear – Fastskin LZR Pure Intent and Fastskin Pure Valor suits

Founded in 1914, Speedo, the world’s leading swimwear brand, has a long heritage and dominance in competitive swimming. Competitive swimmers are always looking to break their own personal records, as well as beating their competitors. In order to win, swimmers need to create the ...read more

HeiQ Viroblock NPJ03 antiviral textile technology tested effective against Coronavirus

Since its inception 15 years ago, HeiQ has forged a solid innovation track record helping brands improve textile products. Catalyzed to action by the global fight against Coronavirus, HeiQ launches HeiQ Viroblock NPJ03, an antiviral and antimicrobial textile treatment which is ...read more