St. Louis, Missouri, May 16, 2019 — Dakota Grizzly, a distinctly crafted Midwestern men’s apparel brand, is proud to announce its partnership with 105.7 The Point, which includes collaboration around the radio station’s flagship event series, Pointfest. The first of the two events will take place in St. Louis on May 25.

Dakota Grizzly is helping to create a Backstage Video Lounge—a premier opportunity for performing artists to be interviewed before each show. The interviews will then be heard and viewed on 105.7 The Point and via the station’s web and social networks. Dakota Grizzly will be backstage with the talent for an unforgettable event. In addition to the live lounge, Dakota Grizzly will be outfitting the on-air talent and the entire crew.

Considered by some to be the signature concert event of the summer, 105.7 The Point’s Pointfest features a lineup that includes +LIVE+, Seether, Coheed and Cambria, Fuel, Filter, P.O.D., and others.

Attendees can also hashtag their favorite photos with #Pointfest. Those fan photos will be displayed on the Pointfest gallery hosted at 1057thepoint.com. Fans can also follow Dakota Grizzly at Facebook and Instagram for a chance to win free tickets. @DakotaGrizzly on Facebook and @DakotaGrizzlyApparel on Instagram.

“We are big music fans here, and we feel so fortunate to be able to participate in this weekend of live music in St. Louis,” says Rob Rosenblum, co-owner of Dakota Grizzly. We hope you can catch the shows live, but if you miss them, you can always catch up with the artists in the backstage interview videos.”

About Dakota Grizzly

Born of a 70-year lineage of St. Louis garment makers, Dakota Grizzly provides men with a discriminating eye for detail with garments that have a unique design signature. Dakota Grizzly is an apparel brand with a grassroots following of makers, artisans, and craftsmen across the country. Its premium men's lifestyle and outdoor apparel adds a rugged aesthetic to urban environments and style to the backwoods and trail. For shirts, pants, and outerwear that provide a sophisticated interpretation of classic design, visit dakotagrizzly.com.

Contact: Beth Cochran

Cochran@whatsuppr.com, 406.579.7909