Alliance Tech to Exhibit and Lead Conference Sessions at EXHIBITOR2014

Author:
Updated:
Original:

AUSTIN, TX – March 4, 2014 - Alliance Tech, an Austin, Texas-based event technology solutions provider focused on business intelligence for tradeshows, conferences and events, today announced that it will be exhibiting and debuting two new educational conference sessions at EXHIBITOR2014.

A leading pioneer in RFID technology, Alliance Tech will be in booth 1132 to present its suite of solutions focused on marketing metrics for trade shows and events, including lead management, mobile event apps, attendee portal and attendance tracking. Booth visitors will learn how Alliance Tech's metrics and analytics are driven through helping clients increase net new opportunities, cut down unnecessary costs and increase ROI.

In addition to booth activities, Roger Lewis, executive vice president of sales and marketing, AllianceTech, will be teaching two new classes at the conference:

Understanding the Attendee Journey

March 19 – 8 a.m.

When event professionals can identify preferences and behaviors of certain groups, they can draw solid conclusions surrounding the attendees and effectiveness of the overall event. In this session, you’ll learn to combine the most relevant types of measurement technologies to help understand the complete attendee journey for individuals or selected groups, including:

  • Data necessary to capture and analyze attendee interests, behaviors and preferences
  • Benefits associated with the analytics of the attendee journey
  • How understanding the attendee journey can help you increase sales and revenue

Near Field Communication: Will it Change the Face of Event Technology?

March 20 – 8 a.m.

Near Field Communication (NFC) is exploding, and could be in the hands of nearly all smartphone users within the next two years. Learn what is already in place and what is expected to arrive in the way of event technologies utilizing NFC by the year 2015 and how NFC will make events more interactive and increase attendee engagement. In this session, you will focus on:

  • Understanding the capabilities and limitations of NFC
  • Determining how you should consider using NFC
  • Understanding and identifying what event technologies NFC will impact

About Alliance Tech

Alliance Tech is a business intelligence solutions provider focused on technology and business intelligence for tradeshows, conferences and events. The company was the first to offer an Intelligent RFID solution to track attendee interests and preferences at marketing events. Alliance Tech has extensive experience in successfully delivering event solutions for Intelligent RFID, NFC, mobile, QR code and barcode scanning to collect critical business intelligence for effective event measurement, sales enablement, and integrate with marketing automation and CRM back-end systems. (www.AllianceTech.com)

Related

Alliance Tech’s Roger Lewis to Lead Sessions at EXHIBITORFastTrak Chicago

Sessions Focus on Understanding the Attendee Journey and Near Field Communications AUSTIN, TX – July 30, 2014 - Alliance Tech, an Austin, Texas-based event technology solutions provider focused on business intelligence for trade shows, conferences and events, announced today that ...read more

Exhibit Surveys and Alliance Tech Form Strategic Partnership to Offer Measurement and Analysis Services to Event Industry

Partnership to Launch at HCEA Annual Meeting RED BANK, NJ and AUSTIN, TX – June 21, 2013 - Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry, and Alliance Tech, an Austin, Texas-based ...read more

Alliance Tech Launches Intelligent CLOUD EVENTS for Small Events

Cloud-Based App for Check-In, Badging, Attendance Tracking and Surveys AUSTIN, TX – September 23, 2014 - Alliance Tech, an event technology solutions provider focused on business intelligence for trade shows, conferences and events, today announced Intelligent CLOUD EVENTS, a ...read more

Exhibit Surveys to Demonstrate Leading Research and Measurement at EXH

Booth 1345 on Show Floor; Executives to Present at Conference RED BANK, NJ – March 22, 2011 - Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry announced today that Jonathan “Skip” ...read more

Exhibit Surveys Launches Exhibition and Event Marketing Consulting

RED BANK, NJ – December 1, 2009 - Exhibit Surveys, Inc., the leading provider of research and measurement services exclusively for the exhibition and event industry, today announced that it has expanded its offerings to include a full range of research-based consulting services ...read more

Exhibit Surveys Inc. to Participate in EXHIBITOR2010

RED BANK, NJ – March 9, 2010 - Executives from Exhibit Surveys, Inc. will be in booth 851 on the show floor at EXHIBITOR2010 in Las Vegas, March 15-18, 2010. Jonathan “Skip” Cox, CEO and president, and Ian Sequeira, executive vice president, will also lead conference ...read more

Exhibit Survey’s Sequeira to Teach at EXHIBITORFastTrak Atlanta

RED BANK, NJ – November 7, 2012 - Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry announced today that Ian Sequeira, executive vice president, will be presenting conference sessions ...read more

Exhibit Surveys Presenting at EXHIBITORFastTrak San Francisco

RED BANK, NJ - September 28, 2009 - Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry announced today that Ian Sequeira, executive vice president, will lead conference sessions at ...read more

Exhibit Surveys Inc. Executive Presenting at EXHIBITORFastTrak Atlanta

RED BANK, NJ – October 14, 2009 - Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry announced today that Ian Sequeira, executive vice president, will lead conference sessions at ...read more