Lisa Mullen, Verde PR & Consulting, lisa@verdepr.com, 970.259.3555
Atlas Snow-Shoe Company Hosts ‘Join the Cold Front Challenge’
SEATTLE (March 22, 2013) – In keeping with their ongoing commitment to growing the sport of snowshoeing, Atlas Snow-Shoe Company is hosting the Join the Cold Front Challenge. The Challenge is a call to action, encouraging the Atlas online community to vote for the non-profit or ...read more
Zoot Sports Charges Ahead Adding to its Leadership Team
Vista, Calif. (March 19, 2013) – Zoot Sports, a global leader in endurance sports and makers of performance apparel, wetzoots, footwear and accessories, named Erik Vervloet as its vice president and general manager. Vervloet, who has worked as vice president of sports marketing ...read more
Pertex® Fabrics Weave into Black Diamond’s Fall 2013 Apparel Line
Clitheroe, UK – Pertex®, designer and manufacturer of high-performance fabrics, is pleased to announce its Fall 2013 textile partnership with Black Diamond. The much anticipated new apparel line will feature Pertex® Eco Quantum, Microlight and Classic fabrics to create light, ...read more
Zoot Sports Aligns with Boulder Coaching
VISTA, Calif. (Feb. 26, 2013) -- Zoot Sports, a global leader in endurance sports performance wear and footwear, signs on to a two-year partnership as the official apparel and running shoe sponsor for Boulder Coaching. The Colorado-based company works to develop individualized ...read more
Outdoor industry companies introduce pieces featuring Pertex fabrics
Clitheroe, UK –Pertex®, designer and manufacturer of high-performance fabrics, has joined forces with long-standing partners and top outdoor industry manufactures including, Rab, Marmot, Montane, The North Face and Outdoor Research to offer consumers the water- and ...read more