REI amends customer return policy June 5, 2013 Customers won’t be able to return those seven-year-old hiking boots to REI just because they don’t fit anymore.
Sierra Designs scraps existing product lineup in reboot for 2014 May 19, 2013 SNEWS brings you an exclusive first look at the strategy behind Sierra Designs' upcoming remake of the 48-year-old brand. There were no sacred cows, even recent award-winning products got chucked out the window in this reboot.
Women and marketing: Why gender-specific plans don’t work November 10, 2013 SNEWS Merchandising Editor Robin Enright talks about the importance to include women in overall marketing strategies rather than just targeting them.
Black Diamond Inc. exploring options to sell brands March 16, 2015 1Comments SNEWS talks to Black Diamond CEO Peter Metcalf and Wall Street analyst on potential sales of Black Diamond, Pieps and Poc Sports.
Trade show jockeying: Grassroots to expand its events; Outdoor Retailer considers location/date changes March 3, 2015 0Comments The winter and summer outdoor trade show season could look a little different in the coming years.
The new face of outdoor retail March 1, 2015 0Comments Young retailers attracting consumers with more experiential offerings.
Scouting out millennial parents February 26, 2015 0Comments Understanding the needs and more importantly the wants of millennial parents is becoming one of the holy grail of retail these days.
West Coast port issue resolved, but delays will linger for industry February 24, 2015 0Comments The outdoor industry was not immune to the West Coast shipping port work slowdown and stoppage.
Latest News & Press Releases
Black Diamond Inc. exploring options to sell brands
Trade show jockeying: Grassroots to expand its events; Outdoor Retailer considers location/date changes
The new face of outdoor retail
Scouting out millennial parents
West Coast port issue resolved, but delays will linger for industry