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Retail College

Retail College

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How to Sell: Insulation

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Learn how to match your customer to the right insulation in jackets and sleeping bags with this SNEWS Retail College. Get up to speed on the latest down, wool and synthetic fills, including new water-resistant down.

How to Sell: Insect-Repellent Clothing

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Spare your customers the summertime hassle of bug bites and the messy, stinky sprays to prevent them. More manufacturers are making insect-repellent gear and apparel. Read this SNEWS Retail College to learn about the latest integrated technology to battle bugs; it can provide both convenience and comfort for consumers.

How to Sell: Sleeping Bag Construction

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There’s more to a good sleeping bag than insulation. Managing the fill efficiently to maintain and move body warmth is just as important. From the latest baffle orientations to zippers, read this free SNEWS Retail College chapter to find the best bag for your customer.

How to Sell: Winter Safety

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With more skiers, snowboarders and hikers venturing into the snow-laden backcountry and sidecountry, winter safety gear innovations and sales are on the rise. That’s where this chapter of the SNEWS® Retail College comes in. SNEWS® provides the background on the latest gear from beacons to airbags, and how to properly sell not only the products, but the awareness and education that can save a life.

How to Sell: Insulation

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Be it jackets, sleeping bags, clothing or accessories, when it comes to providing warmth for your customers, knowing what insulation to guide them to is key. Fleece, wool, synthetic and down can all do the trick, but each have particular strengths and weaknesses. That’s where this chapter of the SNEWS® Retail College comes in. SNEWS helps you break down the differences so your sales team can lead consumers to their best source of warmth.
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