Outside Magazine Names Drake Cooper as one of America’s Best Places to Work in 2013
Boise, ID and Seattle, WA (August 5, 2013) –Drake Coopertoday was named to Outside Magazine’s sixth annual “Best Places to Work” list for the second year in a row. Drake Cooper was ranked No. 11out of 100 selected companies following a listing of #26 last year. The full list of the top-ten-performing small, medium, and large companies is published online on at: Outside Online.
Outside’s “Best Places to Work” project celebrates innovative companies setting a new standard for a healthy work-life balance. The list was compiled with the help of the Outdoor Industry Association and Best Companies Group. The yearlong selection process began with an outreach effort that identified a wide range of non-profit and for-profit organizations with at least 15 employees working in an office in the United States. Participating companies were sent confidential employee-satisfaction surveys and employer-questionnaires to collect information about benefits, compensation, policies, job satisfaction, environmental initiatives, and community outreach programs. The experts at the Best Companies Group then analyzed the results and selected the companies that best enable employees to pursue active lifestyles while also supporting their social and environmental contributions.
"Our clients hire us for our collaboration and creativity," says CEO Jamie Cooper. "So it's important to have an environment that gives people a chance to rejuvenate the creative spirit we so thrive on. Our teams are encouraged to take advantage of all the access and activities that are in our backyards and as a company we try to make that a little easier. We want this to be best place anyone has ever worked.”
"We're proud to publicize the efforts of these 100 companies," said Outside editor Christopher Keyes. "They each show a real commitment to creating active, healthy work environments and put a premium on innovative benefits. Year after year, Outside's Best Places to Work program demonstrates that America's most successful companies are the ones that consistently promote true work-life balance for their employees."
Based in Boise, Idaho with offices in Seattle, Washington, Drake Cooper embraces a collaborative, creative environment based on a real “work hard, play hard” mentality. Both Boise and Seattle continue to rank high in Outside Magazine’s “Best” cities and Drake Cooper’s employees enjoy the availability and access to the “work / play / life” balance. This is the second year in a row for Drake Cooper to receive this honor.
Drake Cooper: Jamie Cooper / email@example.com / 208.472.5658
Outside Magazine: Jada Williams/ Jada@giantnoise.com / 646.649.4933
About Drake Cooper:
Since 1978, Drake Cooper has been building and executing strategies that create conversations with our audience and engagement with the brand. Under the mantra, “We Build Brands,” the company's goal is to create engaging brand experiences in the most effective media available (print, TV, outdoor, web, social, media). Our average client relationship spans well over a decade, three times the industry average.
Outside is America¹s leading active lifestyle brand. For more than 30 years, Outside has covered travel, sports, adventure, health, and fitness, as well as the personalities, the environment, and the style and culture of the world Outside. The Outside family includes Outside magazine, the only magazine to win three consecutive National Magazine Awards for General Excellence, The Outside Buyer’s Guides, Outside Online, Outside Television, Outside Events, Outside+ tablet edition, and Outside Books. Visit us online and on Facebook.
About Best Companies Group
Best Companies Group works with national and local partners around the country to establish and manage “Best Places to Work,” “Best Companies,” and “Best Employers” programs on a national, statewide, and regional basis. Through its thorough workplace assessment, utilizing employer questionnaires and employee-satisfaction surveys, BCG identifies and recognizes companies who have been successful in creating and maintaining workplace excellence.
About the Outdoor Industry Association
Founded in 1989, Outdoor Industry Association (OIA) is the premier trade association for companies in the active outdoor recreation business. OIA provides trade services for over 4000 manufacturers, distributors, suppliers, sales representatives and retailers in the outdoor industry. Outdoor Industry Association seeks to ensure a healthy and diverse specialty retail and supply chain based on quality, innovation and service. To this end, OIA works diligently to raise the standards of the industry; increase participation in outdoor recreation to strengthen business markets; provide support services to improve member profitability; represent member interests in the legislative/regulatory process; promote professional training and education; support innovation; and offer cost-saving member benefits. Search for outdoor-industry jobs is at OIA’s career center:www.outdoorindustry.org.