Injinji Bolsters Creative Forces With Key Marketing and Product Hires

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Injinji, innovator of the patented five-toe-sleeve Performance Toesock™ for runners and fitness enthusiasts, is proud to announce the addition of two key individuals to their marketing and product teams with new hires Julia Anderson, who will serve as a Product Coordinator, and Claire Kooperman, as the Digital Marketing Coordinator.

Julia Anderson comes to Injinji with a strong background in product design and production, having spent time as the Production Coordinator for Mad Engine, creating the licensed apparel for major retailers like Kohl’s, Target and Walmart. Prior to that, she spent two years as a Design Assistant & Production Manager for Vaute, a company that specialized in vegan outerwear, with a focused emphasis on technical fabrics. Anderson studied at Fashion Institute of Design & Merchandising (FIDM) in San Francisco and enjoys running and spending time with her dogs and fiancé.

Already in the Injinji ranks as an intern, Claire Kooperman was promoted to a full time employee after only three months where she took the reigns as Digital Marketing Coordinator. Prior to her time at Injinji, she recieved a public relations degree from Northern Michigan University in 2012, subsequently returning to school at San Diego State University in June 2015 to obtain her MBA with an emphasis on sports management. In her spare time she can be found running, hiking or road biking around sunny San Diego.

"We are thrilled to have Claire and Julia join the Injinji team,” said Jason Battenfield, Injinji Chief Executive Officer, “Both women are incredibly talented and have already become valuable assets to our brand. It will be exciting to watch both grow in their respective roles over time.”

For more information on Injinji, please visit http://www.injinji.com/ or contact Jenny Radloff at Jenny@OutsidePR.com.

About Injinji

Injinji® is the innovator of the patented five-toe-sleeve Performance Toesock™ for runners and fitness enthusiasts. Injinji, which means to reach one’s peak performance, is dedicated to helping athletes attain their personal best by offering a seamless, anti-friction sock. Recognized by the American Podiatric Medical Association for proper digital toe alignment and superior moisture management, all Injinji Toesocks have the APMA Seal of Acceptance. Injinji Toesocks can be purchased online at injinji.com.

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