Austin, TX and Boise, ID – May 4, 2016 - TriggerPoint is proud to sponsor the REI Outessa Summit, outdoor weekend getaways for women which offers authentic outdoor adventures led by professional athletes and guides. In its inaugural year, the two separate weekend getaways will be held at Kirkwood Resort near Lake Tahoe, California, from August 19 to 21, and Powder Mountain near Salt Lake City, Utah from September 9 to 11. Registration for these events is now open.
As part of the partnership, TriggerPoint, the official foam roller and recovery partner for REI Outessa Summit, will host foam rolling and mobility sessions throughout the weekend to teach benefits of foam rolling, and to educate women on how to incorporate self-care into their daily routine.
“Our mission at TriggerPoint is to empower individuals to live out their passion through an active and healthy lifestyle,” said Janelle Ronquillo, Brand Director for TriggerPoint. “REI Outessa Summit perfectly complements what we stand for. This partnership is an exciting opportunity to build upon the mission of empowerment, passion, health and providing an inspiring experience to these women.”
“Through the REI Outessa Summit, we are offering women the opportunity to try something new and experience some unforgettable outdoor adventures,” said Julia Stamps Mallon, co-Founder and VP of Business Development of Eventus Outdoors, the company behind REI Outessa Summit. “We are excited that TriggerPoint has signed on as our foam rolling and recovery partner.”
These weekends boast flexibility and variety as each attendee will be able to customize her schedule, although choosing classes might be the biggest challenge as more than 200 options exist. Camping, backpacking, kayaking, outdoor cooking, mountain biking, paddle boarding, rock climbing, yoga, hiking and trail running are some of the activities offered.
Mallon added, “After three days, Outessa women will find inspiration in their peers as well as in their own new-found abilities. We want them to connect with the outdoors and each other during these unforgettable weekends.”
TriggerPoint™ Performance, a division of Implus Corporation, is a brand that empowers people to move better. Our innovative products are supported by simple instructions that allow anyone to manage their own self-care. Our mission is to provide innovative products and education that increase, enhance, or restore movement in anyone who craves an active lifestyle. TriggerPoint sells therapeutic self-care products and professional education worldwide.
About Implus Corporation
Headquartered in Durham, North Carolina, Implus has evolved to become an innovative provider of products ranging from footcare and seasonal accessories to fitness and recovery solutions. Implus’s brand family includes Sof Sole®, Yaktrax®, Apara®, Airplus®, Sneaker Balls®, Sof Comfort®, Little Hotties®, Penguin®, Perfect Fitness®, ICETrekkers®, FitDeck®, DryGuy®, TriggerPoint®, FuelBelt, Harbinger, and Balega®. Implus proudly distributes in over 75,000 retail outlets across North America and in 70 countries worldwide. For more information, please call 800-446-7587 or visit www.implus.com.
About the REI Outessa Summit
The REI Outessa Summit Events are custom-tailored outdoor weekend getaways for women offering immersive outdoor experiences, hands-on product trials, and education from professional athletes and expert guides. The first two events will be held at Kirkwood Resort near Lake Tahoe, CA from August 19 to 21, and Powder Mountain near Salt Lake City, Utah from September 9 to 11. The event series was created in collaboration with REI. Additional sponsors include: prAna, Osprey, Cannondale, BIC SUP, Petzl, Big Agnes, Trigger Point, ENO, ORU Kayak, Salomon, nuun, Taylor Maid Farms, Goal Zero, Amy’s Kitchen, GCI Outdoors, Smarty Pants, Lagunitas, ProBar, Clif Bar, Picky Bar, Honey Stinger, Hint, Dirty Gourmet, World Peas, Tandem, Rinse, GoMacro, Stance, Native, ElliptiGO, Igloo and Dandies. To learn more about the REI Outessa Summit, visit outessa.com. For the latest news, sign up for email updates, follow on Instagram and Twitter, and like on Facebook.