Diamondback Bicycles Enhances Customer Experience to Build a Happy, Healthy Community

Author:
Updated:
Original:

KENT, Wash. – Diamondback Bicycles has unveiled a new website to tell a bigger story than just riding or selling bikes - it’s about being healthy and happy. The new consumer centric site provides not only product information, but inspiration and encouragement through stories and articles showing the positive transformative effects of bicycles. Whether learning the basics of health and fitness or more advanced aspects like bike maintenance and nutrition, the website’s promotion of joy and health is paramount.

 Updated Diamondback Bicycles website stock full of new features.

Updated Diamondback Bicycles website stock full of new features.

“The site is designed to inspire as much as it is to educate,” said Steve Westover, Marketing Director for Diamondback Bicycles. “We want to tell stories about what a bike means to cyclists of all abilities and showcase the amazing power that something as simple as a bicycle can have on anyone.”

No matter one’s level of expertise riding or maintaining a bike, additional knowledge is always appreciated. From finding the perfect saddle or DIY wheel repair via Cycling 101orMaintenance to learning what to eat for a century or a basic training plan in the Health and Fitnesscategories, the emotional tie that Diamondback Bicycles provides is genuine and refreshing. The newly revamped site is geared to help you from training to conquering your ride, with both technical and mental support.

Knowledge is key when it comes to a bike, but one area where Diamondback Bicycles excels is with the Rider’s Like You series. This new outlet peels back the curtains and brings you into the passion of other riders. Few ride for the same reason, and it is the Diamondback Bicycles community that inspires and motivates people to pursue a healthy and happy lifestyle. Whether you ride for fitness or competition, the reasons why you ride will change once you dive into this new series and hear from others around you.

Learn how Brian L has used his biking passion to literally save himself from his PTSS, or ride along with 10-year-old Sophia C as she sets a 30-miler goal to share lasting experiences with her father. Riders Like You shows everyone has a passion: find yours!

Diamondback Bicycles’ new website provides individuals the personal and welcoming community feel that people seek. With a laundry list of tutorials, guidelines and inspirational videos, no questions are left unanswered as the site leaves you wanting more. More importantly, the new website motivates you to fix that flat tire you’ve been putting off until your dad comes home, conquer your first century ride, enjoy the open road and much more on your way to a happy, fulfilled life.

To experience the fresh updates for yourself, please visit: http://www.diamondback.com

About Diamondback
Born in Camarillo, Calif., in 1978 and today based in Kent, Wash., Diamondback designs and builds performance bicycles for every rider at every level. From its roots in the BMX world to new innovations in road, hybrid and full-suspension mountain technologies, Diamondback continues a legacy of building the finest bikes for today’s most aggressive riders. It takes generations to build a legacy of quality. We are performance driven, to perform at every level. Diamondback is for fun, for health—for life. For more about Diamondback Bicycles, visit www.diamondback.com.

###

Andrew Small I Verde Brand Communications I andrew@verdepr.com I 970.259.3555

Related

HaanoMetro_BiketoWork

Diamondback Bicycles Names the Haanjo Line the Unofficial Bike of Bike to Work Month

SEATTLE, Wash. - Diamondback Bicycles has named their Haanjo line the Unofficial Bikes of National Bike Month. The Haanjo is a jack-of-all-trades, a versatile bike with a twist. Equally at home on the gravel, rough streets or smooth surfaces, it’s exceedingly rideable. It’s made ...read more

Athletepath Homepage

Athletepath Unveils Social Network for Athletes to Enhance Community Connectedness

Network further improves athletes’ individual experiences by combining Athletepath’s event stories with MapMyFitness connected training data. PORTLAND, Ore. – Athletepath this month is launching the only social network for athletes aimed at connecting individuals through ...read more

Screen Shot 2014-10-07 at 2.03.39 PM

Diamondback Bicycles unveils new Triathlon Superbike in Kona

Diamondback widens its product offerings to include triathlon with the addition of the Serios KENT, Wash. – September 7th, 2014 – Today, Diamondback Bicycles will launch its new Time Trial / Triathlon bike, the Serios, at the world championships of triathlon in Kona HI. In ...read more

DB_VAILS_FRAME

Diamondback Bicycles Releases Elite Track Frame

Brand un-“Vails” commemorative design in collaboration with Olympic silver medalist Nelson Vails KENT, Wash. – Diamondback Bicycles has just released a limited edition track frame, the Vails, to commemorate the 30th anniversary of Nelson Vails’ Olympic Silver Medal, won during ...read more

FREEDRIDE MOUNTAIN BIKER, MIKE HOPKINS, JOINS DIAMONDBACK BICYCLES

KENT, Wash. – Diamondback Bicycles signs Mike Hopkins, a veteran to the freeride and big mountain skiing community, to its athlete team. Riding his Mission Pro 27.5 and DB8, Hopkins, will represent Diamondback, as he travels the world sharing his passion of riding via his smooth ...read more

BI_EdChoice_14_RGB

Diamondback wins 2014 Bicycling Magazine Editors’ Choice Award

Diamondback's momentum in the high-end road category continues with recognition from its Endurance road line. KENT, Wash. –Diamondback Bicycles, a newcomer to the performance road category, continues to gain traction after winning an Editors’ Choice Award this past week from ...read more

Rachel McBride

Diamondback, a Newcomer in Triathlon, invests in Up-And-Comer Rachel McBride

KENT, Wash. – Diamondback Bicycles announces the addition of up and coming triathlete, Rachel McBride, to its athlete roster for 2015. A relative newcomer to the triathlon world, Diamondback has already made considerable waves this season with the introduction of its first tri ...read more

Spectrum Generic Banner

Princeton Tec Brings Custom Headlamp Program to GoPro Mountain Games

BORDENTOWN, N.J. (May 29, 2014) - Princeton Tec, a New Jersey-based manufacturer of headlamps and handheld lights for the outdoor, bike, tactical, industrial, and SCUBA industries, is bringing its one-of-a-kind Spectrum custom headlamp program to the GoPro Mountain Games June ...read more

Spectrum Fuel Headlamp

Princeton Tec Donates to Breast Cancer Fund Through “Beyond the Pink” Campaign

Incorporate the color pink into a custom Fuel headlamp using PTec’s exclusive Spectrum program and $10 will be donated to the campaign. BORDENTOWN, N.J. – Princeton Tec, the market leader of U.S.-manufactured headlamps and handheld lights for the outdoor, bike, tactical, ...read more