Yakima Launches All-New Aerodynamic Roof Rack System for Spring 2016

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Contact: Julie Atherton
JAM Collective
julie@jamcollective.net
415-839-7546

Yakima Launches All-New Aerodynamic Roof Rack System for Spring 2016
– The StreamLine System offers unprecedented strength and versatility –

Beaverton, OR –Yakima Products, Inc., the innovation leader in vehicle racks and cargo solutions, is raising the bar in 2016 with a number of key product launches. At the core is the StreamLine System, a new, aerodynamic and totally integrated roof rack system, which will be introduced to the cycling market at Interbike.

“The StreamLine System is the culmination of 36 years of Yakima innovation. Like its predecessors, it has revolutionized the roof rack category,” said Garrett Barnum, Top of Car Category Director. “StreamLine offers a complete solution for a wide variety of budgets, vehicles and uses. It is the epitome of Yakima’s commitment to making our products easy, from purchasing to installation and use.”

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Designed and developed as a complete system to fit multiple vehicle types, the StreamLine System creates a cohesive look and maximizes shared parts and product architecture. Overall, the StreamLine System reduces the number of SKUs that a retailer needs to stock by 50 percent, simplifying the process for both the retailer and consumer.

Groundbreaking design runs throughout the StreamLine System – from the first steel aerodynamic CoreBar with its unprecedented weight capacity, to the new BaseLineTower, which can adjust and attach to almost any vehicle’s roofline.

At the center of the StreamLine System are three distinct styles of crossbars. Each are completely interchangeable with the StreamLine System towers to maximize vehicle styling and cargo capacity for any lifestyle. They offer a variety of materials, shapes and price-points so users can customize their systems.

  • CoreBar. The first steel aerodynamic crossbar on the market, the CoreBar combines the strength and utility of steel with the unique teardrop shape that minimizes wind noise and maximizes fuel efficiency. It is available in four sizes – up to 20” longer than other aero bars on the market.
  • JetStream. The JetStream is a premium alloy crossbar, engineered with a T-slot attachment and a wind tunnel-designed aerodynamic bar shape for exceptional noise reduction. Its SmartFill™ technology makes switching out accessories a breeze, and the two premium color options (black and silver) enhance the look of the vehicle.
  • RoundBar. This iconic steel crossbar is tried and true, with more than 35 years of real-world testing. Its proven vinyl-wrapped steel construction provides years of trouble-free travel. Available in five lengths to fit any vehicle.

Other New Products for Spring 2016

Also new for Spring 2016 are two bike strap racks, the FullBack and HalfBack, a new spare tire rack, the SpareRide, and the new LiteRider, one of the lightest hitch racks on the market. 2016 will also see updates to current hitch products, including an extended tongue on the best-selling HoldUp, and new features on popular models like the SwingDaddy and RidgeBack.

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Yakima is also revising its line of cargo boxes with the introduction of the new, premium ShowCase line. Available in two sizes, the ShowCase offers the perfect balance of aerodynamic design, modern styling and robust features to create the ultimate cargo box. It will replace the SkyBox Pro series, simplifying the line from 10 product variations down to only four. In total, Yakima will release more than 35 new and updated products in 2016.


About Yakima

Yakima Products, Inc. is a world leader in vehicle racks and cargo solutions for a variety of consumers, from outdoor enthusiasts to car aficionados. The portfolios of brands include: Yakima, Whispbar and Prorack. Each of the individual brands offer a variety of cargo management products including racks for bikes, boats, ski equipment and other gear, cargo boxes and bags and high performance multi-sport trailers. Yakima Products, Inc. is headquartered in Beaverton, Oregon. For more information, visit www.yakima.com.

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