Eagle Creek Initiates Cause Marketing Efforts - Raises Over $9000 for Alaska Wilderness League and Conservation Alliance

Author:
Updated:
Original:
EC cause mar check 4 CA 0414
EC_LOGO_RGB

As adventure travelers, the staff at Eagle Creek believe in the importance of preserving wild lands, so that just like us, generations to come can experience the same adventures.

To that end, Eagle Creek has initiated their Cause Marketing program with their first campaign in March, 2014, executed through their eCommerce site. The recipients of this milestone campaign are The Conservation Alliance and Alaska Wilderness League, both of which have been long time partners with Eagle Creek through Eagle Creek’s Live.Work.Travel.™ program. The new Cause Marketing program allows Eagle Creek to increase their participation from volunteer days and industry fund-raisers to national and international visibility and increased monetary support.

“Both the Conservation Alliance and the Alaska Wilderness League are very important partners to us,” said Veronica Cox, Marketing Director at Eagle Creek. “We are very excited to be able to formalize our fundraising program and bring it to the next level, both from an awareness perspective and a contribution perspective. This is our first time implementing an integrated broad based program such as this and we’re looking forward to exploring opportunities and additional non-profit partners.”

For the entire month of March, Eagle Creek donated a percentage from orders on eaglecreek.com to Alaska Wilderness League. As additional support, Eagle Creek ran a Facebook sweepstakes to win a Tarmac AWD 22. For every entry, Eagle Creek donated to Alaska Wilderness League, up to $2000. In total Eagle Creek raised over $9,000 that will go to support the conservation efforts of Alaska Wilderness League.

For more information on the Conservation Alliance or the Alaska Wilderness League, please visit http://www.conservationalliance.com/ or http://www.alaskawild.org/

Links:

Eagle Creek: www.eaglecreek.com

Eagle Creek on Facebook: https://www.facebook.com/EagleCreekGear

Conservation Alliance: http://www.conservationalliance.com/

Alaska Wilderness League: http://www.alaskawild.org/

ABOUT EAGLE CREEK

Eagle Creek is a leading travel outfitter, providing smart, innovative and durable luggage, travel bags and accessories. Founded in 1975, California-based Eagle Creek invented the adventure travel gear category, introduced the industry’s first convertible backpack on wheels, established the first complete travel solution system and is revolutionizing the way travelers pack with its Pack-It™ Folders, Cubes, Sacs and Toiletry Kits. Visit eaglecreek.com for more information.

Related

EC Jeff Sheets Trailhead Sales

Eagle Creek Hires Trailhead Sales For Southwest Territory

Eagle Creek announces a new partnership with Trailhead Sales and Associates as representatives for the Southern California, Arizona and Southern Nevada sales territory, effective immediately. Managing one of the key territories for Eagle Creek, Trailhead Sales and Associates ...read more

EC_LOGO_RGB

Eagle Creek Hires Tim McGuire as Sr. National Sales Manager

Eagle Creek is proud to announce the hiring of Tim McGuire as Sr National Sales Manager, effective immediately. An integral part of the Sales team, McGuire will be managing all national sales reps, helping to develop strong brand loyalty, in-store presence and managing seasonal ...read more

EC Ben Chirstensen image S16

Eagle Creek Partners With Photographer Ben Christensen For Digital Campaign

Building deeper connections between brand and consumer. Eagle Creek has entered a strategic partnership with photographer Ben Christensen to promote the new EC Lync™ Limited Edition. Targeting the next generation of explorers, the comprehensive, multi-channeled digital campaign ...read more

EC Service Day 0413 GroupPhoto

Eagle Creek, The Escondido Creek Conservancy and Outdoor Outreach Team Up For Service Day April 2013

Eagle Creek Service Day April 2013 Video As part of their continuing efforts to give back to the community, the staff at Eagle Creek wrapped another successful Service Day on April 18, 2013. Partnering with The Escondido Creek Conservancy (TECC), Eagle Creek worked with ...read more

EC Lync Steps S15V1

Eagle Creek Introduces Revolutionary EC LYNC™ System

Connecting utility, versatility and stowability, the EC Lync™System is the first and only fully collapsible luggage. The wonder doesn’t stop. Stow-Lync-Go. Introducing the revolutionary, patent pending EC Lync™ System, an ultra-lightweight rolling bag that converts to a ...read more

EC_LOGO_RGB

Eagle Creek Launches Best In Class Marketing Support For Pack-It™ System

Eagle Creek, the leader in packing organization launches new Original Pack-It™ with robust in-store and online marketing support. Much like the adventure travelers they cater to, Eagle Creek is never satisfied with the status quo. Their design, sales, marketing and customer ...read more

Chaco Raises Over $7,000 for the Conservation Alliance at Outdoor Retailer Summer Market

Chaco® footwear successfully hosted its fourth annual flip sale to benefit the Conservation Alliance atthe Outdoor Retailer Summer Market tradeshow. The event raised over $7,000. The donation went directly to the non-profit, which funds community-based campaigns protecting North ...read more

EC BCRF ES image

Eagle Creek Partners with Breast Cancer Research Foundation

Eagle Creek has supported many worthy causes over the years and the tradition continues with their support of the Breast Cancer Research Foundation throughout the month of October.  Eagle Creek is donating 10% of every transaction on eaglecreek.com that includes an Exploration ...read more

EC_LOGO_RGB

Eagle Creek Employee Named to VF 100 For Volunteering

Eagle Creek is proud to announce that one of their own, Jeff Sermak, has been named to the VF 100 for his outstanding commitment to volunteering and fostering a love of the outdoors within the community. The VF 100 award recognizes VF associates’ efforts to improve the ...read more