Outdoor Retailer Winter Market 2013 (Jan. 22-26) is four months away, but SNEWS will soon begin gathering information for our Outdoor Retailer Planning Guide published and delivered before the show to attendees and SNEWS subscribers.
The Planning Guide provides readers a SNEWS preview of the latest trends and new products to debut at the show, along with planning tools, information and company listings from Outdoor Retailer. It’s the information attendees need to know as they prepare for the event in Salt Lake City. (Click here to see the most previous Outdoor Retailer Planning Guide from Summer Market 2012).
To help us with the Planning Guide’s product trend coverage, we’re asking exhibitors to e-mail us at email@example.com during the first half of October with preliminary information on new products they plan to debut at the show. We understand it’s early, but for the most part we’re looking for insight on product trends (including backcountry skis, boots and bindings, winter apparel, outerwear, footwear and accessories, winter safety gear, ice climbing equipment, and snowshoes) for the Planning Guide.
The Planning Guide is the exclusive and official preview to the show, leading up to the four editions of O.R. Daily (O.R.D.), which SNEWS publishes live at the show. In mid October, we will begin requesting more concrete details on new products, new exhibitors and show events for the O.R. Daily. Stay tuned to SNEWS for these O.R. Daily details and deadlines.
Separate from editorial coverage, you can guarantee your brand’s presence in the Planning Guide by securing your advertising space among the pages of product trends, tradeshow news and more. The advertising deadline for the Planning Guide is Nov. 20, 2012. Contact Elizabeth Averbeck for advertising details and space reservations at firstname.lastname@example.org or 303-625-5477.
For more information on Outdoor Retailer Winter Market 2013 please visit: www.outdoorretailer.com/winter-market.