Bear Grylls to attend Outdoor Retailer Winter Market

Bear Grylls, of Discovery Channel’s “Man Versus Wild” fame, might be up against his biggest challenge yet – navigating the Outdoor Retailer show floor.
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Bear Grylls, of Discovery Channel’s “Man Versus Wild” fame, might be up against his biggest challenge yet – navigating the Outdoor Retailer show floor.

The survival expert is scheduled to attend Winter Market in Salt Lake City on day one of the trade show, Jan. 19, 2012, SNEWS has learned.

Grylls will be at the Craghoppers booth (#35187), promoting his line of performance active outdoor gear with the brand, meeting attendees and signing autographs from 2:30 to 3:30 p.m. Jan. 19.

--David Clucas

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