The Culture front-of-book section of The Voice includes stories about people working on the outdoor industry, companies doing exceptional things, and opinions on outdoor business topics.
When he was a homeless teen living in San Diego, Ryan Hudson crossed paths with Outdoor Outreach, a nonprofit that introduces underserved kids to the outdoors, and it changed the trajectory of his life. He went on to compete in The North Face Masters of Snowboarding and the ...read more
“Before 2016, I’d never put the two words ‘outdoor’ and ‘industry’ together,” says documentary filmmaker Faith Briggs. The Brooklyn, New York, native worked for the Discovery Channel after graduating from Yale. But while on a shoot with the National Park Service in 2016, ...read more
“That’s okay, we have kombucha!” is something I hear every time I turn down a beer at a professional event. I always smile and nod—and white-knuckle my water bottle. When others raise toasts with their event drinks, I take a long drag of H2O, served neat, and swallow the ...read more
Meet the future of the outdoor industry. These four are already pushing the boundaries of representation, inclusivity, creativity, and gear, and we can't wait to see what they accomplish next. 1. Art Latasha Dunston, 26, freelance illustrator @jitterbug_art Baltimore-born ...read more
Meet the future of the outdoor industry. These four have a fierce determination to create a new path forward for the outdoors, and they're doing it with a degree of awareness and intersectionality we've never seen before. 1. Outdoor education Pinar Ates Sinopoulos-Lloyd, 30, ...read more
By 2044, people of color will make up the majority of the U.S. population. Naturally, there’s a resulting urgency for more diverse representation in marketing. Yet even with diversity on everyone’s table, influencers hired to check that box aren’t always eating. Most of us are ...read more