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Outdoor Industries Women's Coalition partners with Terramar to help benefit the OIWC Education Foundation

Salt Lake City, UT –Terramar, the original base layer manufacture, joins the Outdoor Industries Women's Coalition and Fox River as a sponsor of the Polly Esther Party to help benefit the OIWC Education Foundation. Terramar will also donate a Cool TX2 t-shirt to everyone that purchases a ticket to the party.

New for Spring 2009, Terramar introduces the Cool TX2. Terramar's new Cool TX2 combines an odor-reducing fabric with exceptional comfort. These t-shirts are 100% micro polyester with sliver for moisture movement and odor control. The outside is supima cotton for moisture-absorbing, outstanding softness, and comfort. The MSRP for the Cool TX2 is $30 and will be available at booth #21043, a free gift with the purchase of a ticket to the Polly Esther Party. To learn more about the Cool TX2 visit www. Terramarsports.com.

Greg Cummings, Terramar's Marketing Manager and dace off judge extraordinaire said, “Terramar is proud to sponsor the Outdoor Industries Women's Coalition. We are also glad to be an underwriter for the OIWC's Summer OR Polly Esther Party. The OIWC's Polly Esther Party will not only be a great time, it is about raising funds for the new OIWC Education Foundation and networking with others in the industry. It will be the event of the Summer '08 Show.”

Sally Grimes, Director, Outdoor Industry Women's Coalition stated, “We are honored to have Terramar as a sponsor for the Polly Esther Party. The Cool TX2 t-shirts are a generous donation and a great addition to a fun event. ”

Tickets for the Polly Esther Party are available now on line at www.oiwc.org. Doors open at 7:00 PM on August 9, 2008 at The Pierpont Place, Salt Lake City. The entertainment includes 2 bands, a dance off sponsored by Fox River, a Terramar thrift store, SNEWS side burns contest, Kokatat costume contest, JanSport prom photos, and a photo booth sponsored by The North Face. For additional fun hustle lessons and hula hoops will be provided.

About Terramar
Keeping people warm, dry and comfortable is a science. But it's also a passion.
Terramar pioneered and introduced the Thermasilk® line of Chinese pure silk underwear in the early 1970s and since then, Terramar set out to deliver a high-performance line of synthetic base layer garments by embracing the development of “high-tech” moisture management fabrics.

With our proprietary ec2® Qwik-Dri™ electrostatic technology designed to actually pull moisture away from the body, Terramar then developed and introduced its most revolutionary line of base layer garments yet – Body-Sensors® and it's line of 100% Pure Australian Merino Wool base layer garments called Thermawool® launched last year. Spring 2008 brought the introduction of ThermaTX2™, a new, high-performance 100% pure silk inner layer, 100% merino wool outer layer collection.

We believe that a company is best judged by its creativity, performance and the quality of its products. We draw inspiration from the unique individuals who rely on our one-of-a-kind base layer garments to accomplish rare acts of courage and endurance. So for as long as you're set on reaching new heights, we're set on innovating new products to help you reach them.

About OIWC
OIWC is a non-profit corporation focused on the mission of equipping women to achieve their success. Polly-Esther's top-level Brickhouse sponsor is Fox River. Other Polly-Esther sponsors include KPS|3, SNEWS/GearTrends, Terramar, JanSport, The North Face, and Kokatat. OIWC also has over 50 annual sponsors, which can be found at www.oiwc.org.



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