MIDDLEBURY, CT, January 24, 2008 â€“ Timex, a leader in outdoor and sports performance timepieces, today unveiled the Expedition Women's collection, a series of digital and analog timepieces that fuse outdoor elements with contemporary style and classic design for female outdoor enthusiasts worldwide.
â€œTimex Expedition now offers women who enjoy the great outdoors stylish gear, designed exclusively to meet their needs,â€ said Heberto Calves, Vice President of Marketing at Timex. â€œTimex built these watches with the functionality and durability needed to hit the trails, but with distinctly feminine styling details for everyday wear.â€
The analog line is designed with a 32 mm case, a choice of leather feed-through strap or bracelet with leather inserts, and is available in earth-tone shades. It retails for $49.95-$59.95.
The digital line offers a wide range of outdoor functions, and is highlighted by a Fast-WrapÂ® strap, which easily makes the watch comfortable on almost any wrist size. Its sports functions include:
â€¢ 100-hour chronograph with lap and split options
â€¢ 3 alarms for daily, weekly and weekend settings
â€¢ 100-hour countdown timer
â€¢ 99-lap counter
â€¢ 2 time zones
â€¢ 100m water resistance
â€¢ IndigloÂ® night-light
The Women's Expedition digital collection is available in green and brown, purple and gray, and black and gray, and retails for $41.95. The Timex Women's Expedition lines will be available for purchase in February 2008 at sporting goods and department stores nationwide, as well as at www.timex.com.
Timex Corporation is the nation's leading watch manufacturer. With a large and varied line of watches, Timex has a style for everyone -- from the locker room to the board room. Timex is committed to developing ergonomic, comfortable, durable and fashionable watches with innovative features that enable customers to meet their performance and lifestyle expectations. Timex products are sold throughout the world at your favorite sporting goods stores and many fine department stores or they can be purchased online by visiting www.timex.com. Timex products can be found on the wrist of many great athletes competing in Ironman events world-wide.
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