The Feed Celebrates Centennial State with ‘Best of Colorado Box’


Online sports nutrition source offers limited edition box featuring Colorado brands

BOULDER, Colo. (Sept. 9, 2014)The Feed, a complete online source for sports nutrition and healthy eating, is celebrating the Centennial State with a limited edition “Best of Colorado Box,” which features a selection of energy and whole foods sourced from Colorado-based brands.

“We were struck by the number of brands we carry that are Colorado-based,” states The Feed CEO and co-founder Matt Johnson. “We're a Colorado company and want to do our best to support other local businesses. Brands like Skratch Labs are well known across the U.S., and we want to provide exposure for new companies to reach into markets outside the state.”

The new box, which starts at $30, includes established brands such as Honey Stinger and Justin’s, as well as newer names like Rodeo Adventure Labs, Honey Bunchies and Bobo’s.

With over 60 brands, including Clif, Powerbar and Kind Granola, features multiple sorting options, making it easier for athletes to find the brands they trust for fueling up before, during and after their workouts. Visitors to the site can also shop by dietary preference, with organic, paleo, vegan, gluten-free, dairy-free, and nut-free filters.

For athletes seeking one-on-one guidance in their nutrition choices, a simple click will enable customers to chat in real time with one of The Feed’s personal nutrition coaches. 

For more information on the “Best of Colorado Box,” visit

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About The Feed: Launched in 2013 by Garmin-Sharp Pro Cycling Team president Matt Johnson and former pro rider Bryan Smith, The Feed delivers the world’s largest and best selection of sports nutrition conveniently to your door. The auto-ship box service also provides personalized, expert coaching on nutrition to properly fuel your training, racing and everyday life. For more information, visit