Endurance Fuel Brand Hosts Fundraiser to Support Utah’s Public Lands
Durango, CO. July 13, 2017
Southwestern Colorado-based endurance fuel maker Tailwind Nutrition is proud to announce a booksigning event with Ultrarunning Magazine columnist and Badwater 135 finisher Cory Reese to benefit the Southern Utah Wilderness Alliance (SUWA) at the 2017 Summer Outdoor Retailer to help protect Utah’s desert wildlands.
“Being based in Durango, CO we are truly fortunate to have access to many of the public lands that are now being threatened including Bears Ears and the Grand Staircase-Escalante National Monument. We hope that we can use our presence at Outdoor Retailer to support an organization dedicated to protecting Southern Utah’s wilderness spaces,“ says Jenny Vierling, Co-founder of Tailwind Nutrition. SUWA is the only non-partisan, non-profit organization working full time to defend Utah’s redrock wilderness and the region’s unique character through research and public education.
On Day Three of the show from 10:00 – 11:00 a.m., Tailwind Nutrition will host the book signing with Southern Utah-based, ultra-marathoner Cory Reese for his book 'Nowhere Near First.' For a $10 donation to SUWA, attendees can get a signed copy of Cory’s funny and heartfelt tales of his running adventures from the back of the pack, which often take place on the trails of Southern Utah. To make an even bigger impact, Tailwind Nutrition will be matching all donations from the event to SUWA. “We are thrilled to be able to show our support to SUWA with this book signing from an athlete who runs and lives in Southern Utah, and is a Tailwind Nutrition ambassador,” continues Vierling.
“SUWA is excited and grateful for the opportunity to work with Tailwind Nutrition and Cory Reese to help spread the message about protecting Utah’s public wildlands,” says Karin Duncker, SUWA’s Associate Director. “Now more than ever we need to band together to defend our red rock wilderness from oil and gas development, unnecessary road construction, rampant off-road vehicle use and other threats to Utah’s lands, so that these amazing resources remain intact for all to enjoy for generations to come.”
Summer Outdoor Retailer attendees can stop by Tailwind Nutrition’s booth 37186 on July 28th to donate to SUWA and receive a signed copy of Reese’s book. If you won’t be at the show, but still want to donate, please visit suwa.org.
For more information contact Angie Robinson at email@example.com.
About Tailwind Nutrition
Tailwind Nutrition was founded in Durango, CO by endurance athletes. Its product, Tailwind Endurance Fuel, is designed to be simple and complete, easy on the stomach, and tasty all day. It contains all the calories and electrolytes an athlete needs while exercising and has a clean, light flavor that tastes even better the longer you go. Hydration pack friendly and available in seven flavors, Tailwind Endurance Fuel is all natural and dairy, soy and gluten free. All you need, all day. Really. For more information visit www.tailwindnutrition.com and Instagram @TailwindNutrition.
About Southern Utah Wilderness Alliance
The mission of the Southern Utah Wilderness Alliance is the preservation of the outstanding wilderness at the heart of the Colorado Plateau, and the management of these lands in their natural state for the benefit of all Americans. For more information, visit www.suwa.org.