Ogden, UT – July 1, 2013—Suunto, a global leader in sports precision instruments receives the coveted “red dot: best of the best 2013” award for the Ambit2 Sapphire. Established in 1955, the prestigious red dot award honors product designs for cutting-edge innovation, functionality, ergonomics, ecology and durability.
The Suunto Ambit2 Sapphire stood out among only a few select products from a competitive field of 4,662 entries. A panel of 37 experts from red dot applauded the Suunto Ambit2 Sapphire for its “smart design” and the “impressive product creation.”
“’The winners of the 'red dot award: product design 2013´ are the protagonists of a highly developed design culture and industry,” says Prof. Dr. Peter Zec, Initiator and CEO of the red dot. “These days it is becoming more and more difficult to distinguish between well-designed products. It is often only in the details that the special qualities become apparent.”
Advanced functionality created with the highest quality materials combined with a stylish look make the Ambit2 Sapphire a hallmark of Suunto design. Brushed steel bezel and sapphire crystal glass are not only sleek but also durable. A strong glass fiber-reinforced casing is ergonomically shaped for optimal wrist-wearing comfort.
“We’re thrilled to receive this prestigious award. As a perfect example of Suunto design DNA, the Ambit2 Sapphire combines skilled craftsmanship and attention to detail with reliable functionality,” says Design Manager Antti Kujala. “The award is a fitting tribute to the hard work and intuitive approach of the whole team who made the Ambit2 Sapphire what it is.”
Suunto’s heritage is prestigious. Earlier this year the Suunto Ambit and Suunto Core Alu received a Good Design award, and, last year Suunto won a red dot design award for the elegant ocean-inspired lines of the Suunto D9tx dive computers.
The Suunto Ambit2 Sapphire is part of the Suunto’s Ambit collection (Ambit, Ambit2 and Ambit2 S) for adventurers, explorers and multisport athletes. It offers route navigation, barometric information, altimeter with FusedAlti™, 3D compass and other outdoor functions.
About red dot design award:
With the red dot design award, the Design Zentrum Nordrhein Westfalen created one of the world’s most acclaimed competitions. The prize, the “red dot”, has established itself internationally as one of the most sought-after quality marks for excellent design. The Design Zentrum Nordrhein Westfalen displays the award-winning products in the red dot design museum for at least one year.
In order to appraise the diversity in the field of design in a professional manner, the red dot design award breaks down into different disciplines: the “red dot award: product design”, “red dot award: communication design” and “red dot award: design concept”.
Suunto was founded in 1936 by Tuomas Vohlonen, a Finnish orienteer and inventor of the liquid-filled field compass. Since then Suunto has been at the forefront of design and innovation for sports watches, dive computers and instruments used by adventure seekers all over the globe. From the top of the mountain to the bottom of the sea, Suunto physically and mentally equips outdoor adventurers to conquer new territory.
Suunto’s headquarters and manufacturing plant is in Vantaa, Finland. Employing more than 400 people worldwide, Suunto products are sold in over 100 countries. The company is a subsidiary of Amer Sports Corporation along with its sister brands Salomon, Arc’teryx, Atomic, Wilson, Precor, and Mavic.