What's better than a winter sports fashion show? One that raises funds for educational programs designed to help women in the outdoor industries reach their professional goals. Ramp It Up - SIA, an Outdoor Industries Womens Coalition event, provides a unique way to call attention to brands that are putting energy behind making high-quality women's-specific products. Studio 22 is participating as a sponsor for this upcoming event at SIA's Snow Show in Denver. Burton and SIA have also signed on as two of the event's sponsors.
"We're super excited to contribute to OIWC's continued success through the Ramp It Up fundraiser," said Studio 22 principal and OIWC board member, Eryn Willard. "Recognizing companies that are creating outstanding women's gear and clothing in a lighthearted setting will be a great wrap-up to the first day of the show." Ramp It Up begins immediately following the SIA Fashion & Trends Show on January 27, 2011.
"This is an OIWC event, but we wanted to give Ramp It Up its own look, capitalizing on the stylistic freedom that exists in the snow industry," Eryn said. Studio 22 is creating all of the visual touchpoints for the Ramp It Up event, from the custom logo design, to show hand-outs and email blasts, advertisements and event signage.
For more information on modeling in Ramp It Up or to donate to OIWC, log on to www.oiwc.org.
About Studio 22:
Founded in 2005, Studio 22 is a strategic communications firm that creates branding and sales collateral for active lifestyle brands, helping them to tell their story and connect with their end-users. For more information on the firm, visit www.studio20two.com