SpringBoost Appoints Kim Walsh East Coast Regional Sales Mgr.

SpringBoost USA, the three-year-old Swiss dorsiflexion performance footwear company located in Waltham, Mass., has announced the appointment of Kim M. Walsh as the company’s first regional sales manager.
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Media Contact:

Patricia Schwarz
SpringBoost USA
781 894 0611
p.schwarz@springboost.com

Jamie Gribbon
Blumenfeld and Assoc. PR
203 655 1600; blumjamie@aol.com


SPRINGBOOST APPOINTS KIM WALSH AS
EAST COAST REGIONAL SALES MANAGER

WALTHAM, Mass. (Mar. 5, 2007) – SpringBoost USA, the three-year-old Swiss dorsiflexion performance footwear company located in Waltham, Mass., has announced the appointment of Kim M. Walsh as the company's first regional sales manager. Walsh, a former competitive soccer player and sales rep for the company, will report directly to Phil Percuoco, U.S. director of sales.

As regional sales manager for the East Coast, Walsh will be responsible for opening new retail locations and servicing both new and on-going key accounts. She will work closely with the company's retail technical support and training team to ensure that on-floor sales associates are fully briefed on the health and performance benefits of the company's dorsiflexion technology that positions the heel lower than the forefoot.

Prior to joining SpringBoost, she gained four years of sales experience working most recently as a territorial account sales executive for Northern Business Machines in Burlington, Mass., and a recruiting coordinator and licensing specialist for American Express Financial Advisors in South Portland, Maine.

Walsh is a former collegiate team soccer player, having competed for the University of Maine, the U-18 Canadian National soccer team, and the U-20 Canada games team. Walsh holds a B.A. in Business Administration from the University of Maine. A resident of Somerville, Mass., she works out of the company's U.S. headquarters in Waltham, Mass., and can be reached directly on cell at 617 755 8460, or k.walsh@springboost.com.

Lowered Heel Offers Health, Training and Performance Advantages

The SpringBoost dorsiflexion line, which positions the heel lower than the forefoot, offers a number of health, training and performance advantages. Independent testing, professional athletes and coaches, professional trainers and medical and scientific researchers in Europe and the U.S. agree that a foot positioned in dorsiflexion promotes better posture, alleviates pressure on the lower back, strengthens the core, and activates muscle fibers when training the body's target zones – specifically calves, hamstrings, and the glutes (buttocks).

SpringBoost is headquartered in the U.S. at 135 Beaver Street, Suite 400, Waltham, Mass. 02452. Tel. 781 894 0009 or toll free 1 866 7BOOST1; www.springboost.com.

Editor's note: For an image of Kim Walsh, contact Jamie Gribbon, Blumenfeld and Assoc. PR, 203 655 1600; blumjamie@aol.com.


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