Sof Sole Complements Famous Footwear Back-to-School Donation to Salvation Army


Research Triangle Park, NC -– In August, Famous Footwear provided more than 100 pairs of the season’s hottest shoe styles for kids through The Salvation Army – Greater New York Division. Sof Sole recently supplemented that donation by sending 130 pairs of socks in corresponding sizes to accompany the footwear.

The Salvation Army hosted shoe clinics for families by appointment in their community center located at 2121 Washington Ave. in Bronx, NY. There, children could try on and take home new shoes and socks for the school year for free. Famous Footwear and local-area bloggers will also raise additional in-kind donations this month that the charity will use to support children and families with more free footwear for fall.

“Providing children with new shoes and socks for the school year is an important part of our mission to support our youth and the communities in which our retailers do business” said Kurt Wineman, SVP of Sales at Sof Sole. “We are continually impressed with the philanthropic work of our retailers, like Famous Footwear, and are happy to partner with them on important projects like these.”

About Sof Sole®

A division of Implus Corporation headquartered in North Carolina's Research Triangle Park, Sof Sole® is a leader in making performance insoles and footwear accessories designed to enhance comfort, support and breathability. A proud sponsor of the Competitor Group Rock ‘n’ Roll Marathon Series, Sof Sole® is committed to offering customized comfort to all athletes, from novice to elite.

About Brown Shoe Company and Famous Footwear

Brown Shoe Company (NYSE: BWS) is a $2.6 billion, global footwear company whose shoes are worn by people of all ages, from all walks of life. Our products are available virtually everywhere — in the nearly 1,300 Famous Footwear and Naturalizer retail stores we operate, in hundreds of major department and specialty stores, on 14 branded ecommerce sites, and on many additional third-party retail websites. Through our broad range of products, we serve three key market segments. Our Family brands — Famous Footwear,, and — are one-stop-shopping destinations for high quality, affordable styles for a family’s every occasion. Active people who want comfort, style and performance can look to our Healthy Living brands — Naturalizer, Dr. Scholl's Shoes, LifeStride and Ryka. Our Contemporary Fashion brands — Via Spiga, Vince, Sam Edelman, Franco Sarto, Carlos Santana and Fergie Footwear — keep fashionistas in step with the latest trends. At Brown Shoe Company, we inspire people to feel good and live better... feet first!

About The Salvation Army

The Salvation Army, an evangelical part of the universal Christian church established in London in 1865, has been supporting those in need in His name without discrimination for more than 130 years in the United States. Nearly 30 million Americans receive assistance from The Salvation Army each year through a broad array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. 82 cents of every dollar The Salvation Army spends is used to support those services in 5,000 communities nationwide. For more information, go to


Sof Sole Launches Redesigned Website in Conjunction With New Fall 2013 Products

Research Triangle Park, NC –Sof Sole®, a leading footbed, hosiery and shoe accessory brand, has launched a redesign of their website that provides a better online experience for their customers. Launched in conjunction with innovative new products arriving at more

Sof Sole Signs On as Corporate Sponsor of Rock ‘n’ Roll Raleigh Marathon & ½ Marathon

Research Triangle Park, NC – Sof Sole will be partnering with Competitor Group, Inc. to sponsor the Rock ’n’ Roll Raleigh Marathon &1/2 Marathon in April 2014. The Triangle-based footcare company has been the Official Insole of the nationwide Rock ‘n’ Roll Marathon Series since more

Sof Sole Announces Schedule of Events for Rock ‘n’ Roll Raleigh Marathon & ½ Marathon

Research Triangle Park, NC – Sof Sole, a division of Implus Corporation, is proud to partner with Competitor Group, Inc. to sponsor the inaugural Rock ’n’ Roll Raleigh Marathon &1/2 Marathon this week. The Triangle-based accessories manufacturer has been the Official Insole of more

Davies_Robert Drew

Sof Sole Appoints Drew Davies as Manager of National Accounts

Research Triangle Park, NC –Sof Sole, a division of Implus Corporation based in Durham, NC, is excited to announce Drew Davies as Manager of National Accounts. A graduate of the University of South Carolina, Davies has been in footwear sales throughout his entire career. Most more

Implus Announces Investment by Berkshire Partners

(Durham, North Carolina and Boston, Massachusetts) – Implus Corporation, a leading provider of consumer products in the accessories marketplace, today announced that Boston-based investment firm, Berkshire Partners LLC, entered into a definitive agreement to acquire a majority more

Implus Acquires DryGuy and MaxxDry Dryers

Research Triangle Park, NC – Implus announced today they have completed the acquisition of DryGuy, a leading supplier of footwear dryers and thermal layering systems. This latest addition to the Implus family of brands will fall under the company’s Outdoor Division, which also more

Implus Acquires Balega Socks

(Durham, NC) - Balega® Socks, a leading manufacturer and distributor of high performance socks, is excited to announce its partnership with Implus Corporation. The partnership comes as Implus continues to expand, and helps to further its position in the Specialty Running retail more

LEKI Partners with Outdoor Industry Brands to form Appalachian Trail Ambassador Program

Buffalo, NY – LEKI is pleased to announce its participation in the Appalachian Trail (AT) Ambassador Program, a collaboration spearheaded by Vasque to support hikers and help them reach their goal of completing the 2,200 mile Appalachian Trail in its entirety. Having the right more

Team Nova Opens Ambassador Application for Inaugural Sof Sole Ambassador Team

Ambassador team will promote proper foot care as a key to wellness and energy Durham, N.C. (April 4, 2016)-Sof Sole, the leading provider of insoles and footwear accessories for athletic and lifestyle markets, is officially accepting applicants for its 2016 ambassador team. Team more