SKORA Wins Awards at Outdoor Retailer and ISPO 2013

Unique running footwear design and quality recognized at leading trade shows
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SKORA, Inc, the innovative maker of premium, lightweight performance running footwear is celebrating their successful trade show season by bringing home two awards, including Gear Junkie’s ‘Best in Show’ at Outdoor Retailer Winter Market, and a coveted position as Finalist in the BRANDNEW Sportswear category at ISPO 2013.

Standing out from thousands of new products at ORWM 13 in Salt Lake City, the PHASE-X was chosen by established product maven at the Gear Junkie for it’s low-profile performance look, with ‘hidden’ 360º reflectivity that appears when headlights shine.

From a pool of over 350 brands competing for an ISPO BRANDNEW award, SKORA was selected by the distinguished jury as one of only six finalists in the popular Sportswear category. The coveted BRANDNEW award establishes the brand with ISPO audiences and creates further visibility to support their burgeoning European presence.

“These awards speak for themselves,” said David Sypniewski, Founder and CEO of SKORA. “Our hard work and uncompromising attention to detail in creating shoes that runners truly deserve is resonating with editors and retailers alike, creating tremendous acceleration for our brand.”

Links:
SKORA: http://www.skorarunning.com
Facebook: http://www.facebook.com/RunReal
Twitter: @skorarunning
SKORA on the Gear Junkie: http://gearjunkie.com/best-in-show-outdoor-retailer-winter-2013
SKORA on ISPO BRAND NEW: http://issuu.com/pascherheinz/docs/ispo_brandnew_magazine_2013/82

About SKORA: Based in Portland, Oregon, SKORA builds premium, lightweight performance running footwear that encourages a more bio-mechanically correct, natural stride. The distinctive look and feel of SKORA footwear is based on the function and benefit of a minimalist design philosophy we call Run Real. For more information on SKORA visit www.skorarunning.com.

Media Contact:
Alli Noland
Terra PR
307-733-8777
allin@terrapublicrelations.com

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