SKORA To Kick Off Running Season with Attendance at NW Races

To inaugurate the start of running season, SKORA will participating in two premiere events in the Pacific Northwest — The Eugene Marathon EXPO and Bloomsday 12K Run Trade Show.
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To inaugurate the start of running season, SKORA will participating in two premiere events in the Pacific Northwest — The Eugene Marathon EXPO and Bloomsday 12K Run Trade Show .

“SKORA footwear is designed for runners, by runners, and we believe in directly engaging with fellow athletes. These events are a great opportunity for runners to try our products and see the real differences SKORA footwear offers,” said David Sypniewski, SKORA Founder/CEO.

The 2012 Eugene Marathon is held on Sunday April 29 in Eugene, OR. Last year nearly 7,000 athletes crossed the finish lines of the 5K, half marathon, and full marathon. During the two days before the marathon, April 27 — 28, SKORA will be welcoming runners at Booth #53 in the Health and Fitness Expo.

Boasting over 50,000 finishers, the Bloomsday Run is a 12K taking place in Spokane, WA on May 6. The race is the largest event to be given a “green” certification by the Council for Responsible Sport. Bloomsday also hosts one of the largest fitness, health, and running expos in the country featuring free entry to the public, May 4 — 5. SKORA will be in attendance at Booth #208.

At both events, SKORA will be featuring a Fit Bar, that allows runners to be expertly fit in SKORA shoes, test them on a treadmill and receive tips to best experience SKORAs Run Real philosophy. SKORA will also be providing exclusive discounts to runners in attendance, and launching a contest to win a free pair of SKORA shoes, a retail value of $195.

As a brand highly focused on natural fit and performance, SKORA footwear has been specifically tuned for the needs of real runners, encouraging running performance that is as biomechanically correct as possible, with minimal interference. All shoes feature a zero-drop outsole/midsole with minimal cushioning and a curved section profile in both the forefoot and heel to allow for optimum natural movement and performance.
Links:
SKORA Website: http://www.skorarunning.com
Eugene Marathon: http://www.eugenemarathon.com/
Bloomsday Run: http://www.bloomsdayrun.org
SKORA Facebook: http://www.facebook.com/RunReal
SKORA Twitter: @skoraRunning
Online press release: http://pitchengine.com/SKORA/skora-to-kick-off-running-season-with-attendance-at-nw-races

About SKORA: Based in Portland, Oregon, SKORA builds shoes that encourage biomechanically correct running performance with minimal interference. Founded in 2008, SKORA is built by runners, for runners. SKORA footwear lets people run naturally. “Run Real” is our philosophy and we stand by it. For more information on SKORA visit www.skorarunning.com

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