SIA will Launch Fall Educational Workshops in Sept

Next month will mark the official kick-off for SIA's successful Fall Educational Workshops.

Right in line with SIA's mantra “Your Intelligent Partner. 365.” – next month will mark the official kick-off for the Association's successful Fall Educational Workshops. Based on membership feedback, SIA expanded the traveling one-day workshops to include five new locations -- Springfield, MA; Philadelphia, PA; Chicago, IL; Sacramento, CA and Salt Lake City, UT. The Fall Education Workshops are just one example of SIA's membership programs and services – many of which are free – developed to assist the snowsports industry in making intelligent and profitable decisions.

Each workshop includes breakfast and lunch plus SIA will announce their “SIA SnowSports Rep of the Year Awards” for each region. And still further incentive for attending -- free accommodations for the upcoming SIA.08 SnowSports Trade Show (January 29-February 1) at the Las Vegas Luxor will be raffled off to one lucky workshop attendee.

Workshop sessions will cover a variety of topics aimed at growing the snow sports market to include: understanding the snowsports consumer, Internet social marketing, and techniques to help position retail/company staff as the “snow sports” experts. For complete details on registration, dates, times, location, seminar topics, bios on presenters, etc. -- retailers, reps and manufacturers should log onto or use the following link:

SIA Fall Education Workshop dates and locations:

9.12.07 Seattle, WA -- Embassy Suites Hotel, Bellevue
9.13.07 Sacramento, CA -- Radisson Hotel Sacramento
9.18.07 Chicago, IL -- Best Western University
9.19.07 Springfield, MA -- Hilton Garden Inn Springfield
9.20.07 Philadelphia, PA -- Hilton Philadelphia City Avenue
10.02.07 Denver, CO -- Embassy Suites Denver Tech Center
10.03.07 Salt Lake City, UT -- Sheraton City Centre

– SIA –

SnowSports Industries America (SIA) is the intelligent partner of the snow sports industry. SIA annually produces the SIA SnowSports Trade Show, the largest industry trade show and networking environment, and delivers invaluable data, support and marketing products. SIA serves as the national, not-for-profit, member-owned trade association representing snow and winter sports companies. For more information, check out SnowSports Industries America, 8377-B Greensboro Drive, McLean, VA 22102-3587. Phone: (703) 556-9020, Fax: (703) 821-8276, E-mail:


SIA announces largest line-up of FREE seminars and workshops

When it comes to educational seminars, clinics and expert advice, Show attendees will have plenty of opportunities to up their business savvy at next month's 2013 SIA Snow Show (January 31-February 3) in Denver, Colorado.Held onsite at the Colorado Convention Center and open to more

Snow-Show 14 logo

Educational Opportunities Announced for 2014 SIA Snow Show

SnowSports Industries America (SIA), the snow sports industry’s member-owned trade association, has released the Industry Ed line-up for the upcoming 2014 SIA Snow Show. Taking place January 30-February 2, 2014, the SIA Snow Show will be held with SIA’s Sourcing Snowat the more

SIA Snow Show Backcountry Experience Expands, Retail Kit Created

Last fall, SnowSports Industries America (SIA) hosted its first-ever Backcountry Task Force Meeting in Denver, Colo. where the backcountry community gathered to discuss the category's current state. Thanks to feedback from the task force, SIA has expanded the Backcountry more


Hotel Blocks Open for 2014 SIA Snow Show - Early Bird Rates Available until Sept 29

SnowSports Industries America (SIA), the snow sports industry’s member-owned trade association announced today that hotel reservations, including several Early Bird Rates, are now open for the 2014 SIA Snow Show.  The annual SIA Snow Show is where influential and visionary snow more


SIA Snow Show Expands BlueBird Social Zone

Attendees stay connected with FREE services and seminars in Snow Show's BlueBird Social ZoneSponsored by TransWorld Media and presented by Votigo, the BlueBird Social Zone will have a long list of free social media services and seminars during the upcoming 2013 SIA Snow Show more

SIA Recreates Mountain Lodge Setting for Stylish Opening Event

On Wednesday, January 30th, the eve of the 2013 SIA Snow Show (Jan. 31-Feb. 3), SIA will host its annual Snow Fashion & Trends Show acting as the official opening event and “Welcome to Denver” party for Snow Show Attendees. The Colorado Convention Center's Mile High Ball Room more

Backcountry Education Workshops and Panels at SIA 2015

Presented By Business of the Backcountry 2.0 and Verde Brand Communications BOULDER, CO (January 29, 2015) - Continuing the mission to elevate the knowledge set of winter backcountry enthusiasts from retailers to staff to consumers - Business of the Backcountry 2.0 in more

SIA Recognizes 13 Retailers and 15 Reps from U.S. and Canada

SnowSports Industries America (SIA) honored 13 retailers and 15 regional sales reps from the United States and Canada with the 2012 SnowSports Retailer and Rep of the Year Awards for consistently making a significant impact in the snow sports industry. Honorees received awards more