Saucony Named Vendor of the Year by IRRA

Saucony was recognized as “Vendor of the Year” and the brand’s ProGrid Omni 6 named “Product of the Year” by the Independent Running Retailers Association (IRRA).
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Brand Also Honored With ‘Product of the Year' Award for ProGrid Omni 6

LEXINGTON, MA (November 28, 2007) – Saucony, Inc., a subsidiary of Collective Brands, Inc. (NYSE: PSS), and a leading global supplier of performance athletic footwear and apparel was recognized as “Vendor of the Year” and the brand's ProGrid Omni 6 named “Product of the Year” by the Independent Running Retailers Association (IRRA). The awards were presented to Saucony at The Running Event, an annual running conference and expo for independent specialty running retailers recently held in Austin, Texas.

“The ‘Vendor of the Year' award is given to the company that best meets the IRRA's performance criteria,” said John Rogers, a founding member and executive director of the Independent Running Retailers Association and owner of Maine Running Company in Portland, Maine. “Saucony has set the bar exceptionally high this year, delivering
best-in-class service and consistency of product to the specialty run channel,” added Rogers.

“The entire Saucony team is extremely proud to be recognized by the IRRA,” said Richie Woodworth, president of Saucony. “We view our retail partners as an extension of the Saucony team, so this honor is really a collaboration as we continue to make significant headway in the independent specialty running channel,” added Woodworth.

Saucony was also honored with the IRRA's “Product of the Year” award for the ProGrid Omni 6, the brand's flagship stability shoe that comes in moderate or ultimate options. “Over 70 percent of our members voted, and the Omni 6 was the clear choice for the- over -

award,” said Rogers. “The Omni continues to be the ‘go-to' shoe for retailers in this highly competitive category, based on product consistency and Saucony's unrivaled
replenishment program,” he added.

“The IRRA is an integral part of our running community and is dedicated to the growth and health of our sport,” said Woodworth. “Their standards and expectations are high and we will continue to strive to exceed them with great products and excellent service,” added Woodworth.

About Saucony, Inc.
Saucony, Inc., a subsidiary of Collective Brands, Inc., is a leading global supplier of performance athletic footwear and apparel with its widely recognized brands Saucony and Saucony Originals. For more information, go to www.saucony.com.

About Collective Brands, Inc.
Collective Brands, Inc. is the holding company of three business units: Payless
ShoeSource, Stride Rite, and Collective Licensing International. At this time, Collective
Brands, Inc. continues to trade under the symbol (PSS). Payless ShoeSource is the
largest specialty family footwear retailer in the western hemisphere. It is dedicated to democratizing fashion and design in footwear and accessories and inspiring fun, fashion possibilities for the family at a great value. Stride Rite markets the leading brand of high-quality children's shoes in the United States. The unit also markets products for children and adults under well-known brand names, including Keds, Sperry Top-Sider, Tommy Hilfiger Footwear, Saucony, and Robeez. Collective Licensing International is a leading youth lifestyle marketing and global licensing business. Information about, and links for shopping on each of Collective Brands' units can be found at www.collectivebrands.com.

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