REDHED® Selects SMAK Strategies as Public Relations Agency of Record

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(October 29th, 2014, Cedar Hills, UT) – REDHED®, a growing company specializing in premium garden and landscaping tools, has named SMAK Strategies as its PR agency of record. SMAK Strategies will provide strategic public relations services in order to gain exposure for the REDHED® brand and the company’s expanding product line. 

REDHED® waslaunched in 2012 by Rick Meinzer, the owner of Platinum Landscape, a successful, award-winning landscaping company based in Utah County, UT. Continuously dissatisfied with the quality, durability, and craftsmanship of garden tools on the market, Rick decided to apply his knowledge of tools and landscaping to create something better. All of REDHED®’s tools integrate patented designs, unparalleled construction, and superior craftsmanship, and are designed to last a lifetime.

“We are extremely excited to be partnering with SMAK,” said Rick Meinzer, Founder and Owner of REDHED®. “SMAK has a fantastic track record of spearheading successful, creative PR and Marketing campaigns for other brands. We are confident that with SMAK on board, we will build great momentum and exposure for REDHED® in 2015, and beyond.”

REDHED®’s signature product is The Essential Landscaping Kit (MSRP $349.00, available now), an “all-in-one” multi-tool set that includes 4 tool heads (Spade Shovel, Flathead Shovel, Metal Garden Rake, Heavy Duty Push Broom); 4 handle options (Short Straight Grip, Long Straight Grip, Short D-Grip, Long D-Grip); a handle extender; and a sturdy storage case. This durable, portable, space-saving, and user-friendly tool is unlike any other product on the market, perfect for DIY home gardeners, seasoned landscapers, RV enthusiasts, or emergency preppers.

The company’s newest product, the Perfect Planter (MSRP $39.98, available 11/20/2014), received the highly coveted “Retailers’ Choice Award” at the 2014 National Hardware Show. This new tool allows DIY gardeners to achieve professional looking landscaping - including accurate angles and consistent spacing - at a fraction of the cost and in a wide variety of layouts.

REDHED® tools can be purchased at the company’s website and via select retail partners, including HomeDepot.com, Sears.com, and Hayneedle.com, among others.

About REDHED®

Developed by an award winning, nationally recognized landscaper, Rick Meinzer, REDHED® has redesigned and revolutionized traditional garden tools. With its hallmark and patent-pending Quick Connect system, coupled with unparalleled construction and superior craftsmanship, REDHED® offers the most innovative, durable, portable, and user-friendly tools on the market. To learn more about the REDHED® philosophy and view the entire product line, please visit http://www.redhedtools.comAbout SMAK Strategies

SMAK is a team dedicated to brand building for select clients by providing full-service, customized Public Relations and Marketing services. Offering a high level of personalized service, SMAK integrates creative ideas and strategic planning to deliver exceptional, sustainable results. SMAK’s current roster of active and outdoor lifestyle clients includes Potable Aqua, BackJoy, Harbinger, HumanX, EvoFit, Armpocket, North American Handmade Bicycle Show, and several others. For more information, please visit http://smakstrategies.com

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