Paddle Dealer Expands Frequency to Six Issues per Year - SNEWS

Paddle Dealer Expands Frequency to Six Issues per Year

Paddlesport Publishing, publisher of Paddler Magazine, Paddle DEALER and Kayak Magazine has increased the frequency of its paddlesports trade magazine, Paddle Dealer. Dealer moves from a quarterly publication to 6 issues per year.
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Paddlesport Publishing, publisher of Paddler Magazine, Paddle DEALER and Kayak Magazine has increased the frequency of its paddlesports trade magazine, Paddle Dealer. Dealer moves from a quarterly publication to 6 issues per year.

Paddle DEALER publisher Glen Bernard states “In 2008, Paddle DEALER is again leading the charge as the industry's only regular trade publication and is expanding to 6 issues to provide better and timelier coverage of all the latest market trends, product innovations and industry news. Later this spring, we also plan to re-launch the DEALER website in order to provide additional news, information and business improvement resources to members of the paddlesports outdoor trade.”

According to Bernard, the increase in frequency coincides with a major upgrade of the subscriber list and substantial increase in circulation, which has grown by 27% in 2008 vs. 2007 to 6,500 with the addition of more than 1,000 outdoor retailers and paddlesports shops. With more than 3 readers per issue, Paddle DEALER now reaches 20,000 readers and key management personnel at retailers, manufacturers, outfitters, paddling school operators, sales reps, and media operations.

For more information, contact Glen Bernard at 425-814-4140 ext. 11 or info@paddlermagazine.com.

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