SACRAMENTO, CA. - February 9, 2018
The Pacific Crest Trail Association (PCTA) is excited to announce that our P3 Program is live, and we’re seeking thru-hikers who are interested in taking on a small stewardship role for the trail. Prospective thru-hikers with photography, writing, video or podcasting skills should visit our P3 website to learn more and apply: www.PCTA.org/p3
P3 (Protect, Preserve, and Promote) is a joint effort between the PCTA and corporate sponsors Osprey and Salomon. Through this program, ten PCT thru-hikers will attempt to hike the entire 2,650 mile PCT. On their journey, P3 Hikers will promote and advocate for the importance of protecting the trail itself. By sharing their experiences through blogs, social media and exclusive reports from the trail.
“Stewardship. That’s what makes P3 unique,” says Scott Wilkinson, PCTA’s director of communications and marketing. “P3 stands for Protect, Preserve, and Promote. As the PCT becomes more popular, it’s more important than ever for hikers to minimize their impact on the trail, and maximize their positive impact on the PCT community. We’re looking for hikers that want to share their experience, and give back to the trail during their journey. If you think you have what it takes to join P3 – apply today at www.PCTA.org/p3!”
The inaugural class of P3 Hikers was selected from more than 75 applicants from throughout the U.S. and internationally. Hiker Heather Diaz reminisced about her 2017 P3 hike, “It was inspiring to hear feedback from people from my home-state of Texas and my friends of color. Over 80 percent of people who camp and 75 percent who hike are white. It can be intimidating to hike when you have never been exposed to camping, backpacking, or hiking. I worried every time I climbed up or down rocks or hiked along a narrow ledge with my backpack. Every day I faced my fears, and I did my best to put one foot in front of the other.”
About Pacific Crest Trail Association
PCTA is the only nonprofit organization dedicated solely to protecting the entire Pacific Crest Trail through California, Oregon and Washington. The mission of the Pacific Crest Trail Association is to protect, preserve and promote the Pacific Crest National Scenic Trail as a world-class experience for hikers and equestrians, and for all the values provided by wild and scenic lands. Learn more at www.pcta.org