Outdoor Sports Marketing announces key strategic partnership in paddle

Outdoor Sports Marketing is extraordinarily excited to announce the expansion of our partnership with Effort, Inc. and its principal Spencer Cooke.
Author:
Publish date:

Hendersonville, NC (18 January 2011)-As we prepare for the new spring/summer paddling events, and selling season in the Southeast, Outdoor Sports Marketing is extraordinarily excited to announce the expansion of our partnership with Effort, Inc. and its principal Spencer Cooke.

Outdoor sports Marketing’s Nolan Davis says “Effort, Inc. has played a significant role in the business at OSM providing video content and editing for our web resources at outdoorsportsmarketing.com.” In 2011 Spencer and Effort will push technology outreach in social media forward offering greater resources to the outdoor sports retail staff preparing them to better serve the consumer.

We are most excited about the new partnership between our businesses that will add Astral Buoyancy to Spencer’s collection of market leading brands of paddle-sports accessories, including Immersion Research and Shred Ready. “Outdoor Sports Marketing is committed to this important category for our customers and we believe that having Spencer work with key paddle-sports accounts reinforces our mission to bring the most credible and trusted resource to assist our store owners and buyers in the promotion of our portfolio of brands in the marketplace,” stated Rion Smith.

Finally, from Philip Curry, “We are ecstatic about the addition of Spencer Cooke to the OSM team. He brings authentic product knowledge and marketing experience to Astral dealers in this territory. We have always wanted to work with Spencer, and are thankful to OSM for allowing it to happen- it will be a huge benefit for us all!”



About Outdoor Sports Marketing:

Outdoor Sports Marketing strives to create positive long-lasting relationships between retailers and manufacturers, ensuring mutual profitability through the energetic sales, service, and marketing of quality innovative outdoor products. For more information on our team members, the brands we represent or territory responsibilities please visit http://outdoorsportsmarketing.com

Related