Nikwax Partners With 3point5.com to Support Retailers

Nikwax is partnering with the online training system, 3point5.com. At a time when retailers are looking for every advantage, this service provides staff training, which is the most direct route to positively impacting sales.
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SEATTLE, Wash. (August 31, 2009) - Nikwax is partnering with the online training system, 3point5.com. At a time when retailers are looking for every advantage, this service provides staff training, which is the most direct route to positively impacting sales. There is no cost to participating retailers.

“In the current economic climate, one of the most important services our dealers can provide the consumer is educated advice on how to maximize the performance/lifetime of their gear.” said Chas Fisher, president of Nikwax N.A. “Care and waterproofing of technical gear isn't often intuitive, so staff training is a crucial factor for a successful profit center and a happy customer. We're pleased to offer this additional service to our retail partners for ensuring the high sell-through numbers they've come to expect from Nikwax.”

As part of the 3point5.com partnership, retailers and their staff will have access to Nikwax on BroForm.com, an online shop where retailers and their staffs can purchase the entire line of Nikwax products at pro deal prices. The real world testing is the strongest testimonial and the direct link to enhanced sales at the retail level.

Nikwax will go live on the 3point5.com and BroForm.com sites at the beginning of September. Please call your Nikwax sales representative, or the Nikwax customer service line (800.563.3057), with any questions.


About Nikwax:
Nikwax was founded in 1977 and is the global leader in environmentally safe aftercare and waterproofing solutions that extend the life and performance of technical footwear, apparel and equipment. Nikwax uses formulations that deliver maximum effectiveness while minimizing environmental impacts and promoting sustainability. Nikwax products contain neither propellant gases nor volatile organic chemicals. They are all fluorochemical-free, derived from nature-based ingredients, are not tested on animals, and are biodegradable.

Nikwax · Easier ·Safer · Drier

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