New Operating Unit Appointments for K2 Apparel Brands

Mark Martin, President of both Marmot Mountain LLC, and the Technical Apparel Platform (TAP) of K2 Inc., today announced personnel appointments for the platform, effective immediately.
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(Santa Rosa, CA) May 8, 2006 - Mark Martin, President of both Marmot Mountain LLC, and the Technical Apparel Platform (TAP) of K2 Inc., today announced personnel appointments for the platform, effective immediately.

The Technical Apparel Platform is the operating unit in the Apparel and Footwear Division of K2, Inc. responsible for manufacturing and delivering apparel for Ex Officio, K2 Snow, Marmot, Marker apparel, and Volkl apparel. Martin is President of the platform, and the operating unit is located in Santa Rosa, CA.

In describing the appointments, Martin said, “This new management team is responsible for coordinating and leveraging the operations, finance, and strategic sales management of the apparel brands. We have already opened our new consolidated apparel distribution center in Reno. While we have many other initiatives in place, the design, product development, marketing, and sales force will remain discrete and independent for each brand.”

“Marmot has operated under a similar model for years with its Vancouver, Hong Kong, and German offices, so there's nothing fundamentally different here,” Martin explained. “We have found this structure provides the best balance between scaled economies and differentiated brands in our highly competitive market.”

The personnel appointments for the Technical Apparel Platform are:

Roger Barton, Sr. VP of Operations and Finance
-global responsibility for operations, finance, procurement and
distribution
-12 yrs. experience with Marmot

Roanne Miller, VP of Sales
-North American and International Distributor sales
responsibility
-Business Development and Visual Merchandising oversight
-9 yrs. experience with Marmot

Alison Smith, VP of Operations
-system responsibility for dealer services, IT, facilities, fulfillment,
and HR
-10 yrs. experience with Marmot

Paula Ritter, Controller
-system responsibility for financial reporting, accts. receivable,
compliance and audit
-8 yrs. experience with Marmot

About K2 Inc.
K2 Inc. (NYSE: KTO) a premier, branded consumer products company with a portfolio of leading brands including Rawlings, Worth, Shakespeare, Pflueger, Brass Eagle, Worr Games, Stearns, Volkl, Marmot, Marker, K2, Ride, Olin, Morrow, Tubbs, Atlas, Ex Officio, Planet Earth, Adio and Hawk. K2's diversified mix of products is used primarily in team,action and individual sports activities such as baseball, softball, fishing, paintball, watersports activities, alpine skiing, snowboarding, snowshoeing, in-line skating, camping, trekking, skate boarding, and mountain biking.

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