Mystery Ranch Launches New Mountain Line at Outdoor Retailer - Play TODAY to win a pack

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Bozeman, MT (August 3, 2015) – At this summer’s Outdoor Retailer Trade Show, Mystery Ranch is celebrating the company’s heritage of function, comfort, quality and durability, with the launch of the new Mountain line of backpacks. Watch this video to learn more about Mystery Ranch’s unique approach to pack design and win a pack on Instagram.

“We are one of the few pack companies left that designs and sews our product,” Ryan Holm, Mystery Ranch Marketing Manager.

“Customers who visit our factories are always fascinated by the process. As we launch an entirely new Mountain collection of packs for backpackers and alpinist for Spring 2016, we wanted to share that experience with a larger audience,” Holm continues. Check out the video online at:

In celebration of the new collection and the brand’s commitment to design, Mystery Ranch is also giving away four packs via an Instagram contest, one from each category: Military, Hunting, Fire and Mountain.

 For your chance to win a pack, go to Instagram/MysteryRanch.

1. Comment to two of YOUR friends in the comments and state ONE channel (Fire, Military, Mountain, or Hunting - that you mainly carry to win a pack from that channel)...example, @hilleberg @yeticoolers Hunting

2. Watch our new design video in our profile link:

Four winners will be announced Monday August 3rd! 

About Mystery Ranch

Mystery Ranch is committed to building the finest load carriage equipment in the world. A product-driven company from the beginning, Mystery Ranch designs packs for the job that needs to get done, for the people committed to doing it, with the best materials available and the most durable construction methods that exist. For more: #builtforthemission

Media Contacts:

Paige Boucher


Erin Brosterhous