Moving Comfort Celebrates “Fit and Powerful Women” At OR

Moving Comfort is celebrating fit and powerful women at Outdoor Retailer. In honor of the women who inspire the brand, Moving Comfort is creating a wall where women can post what makes them a fit and powerful woman.
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Bothell, WA – July 6, 2010 – Moving Comfort, industry leader in sports bras and women's-specific fitness apparel, is celebrating fit and powerful women at the upcoming Outdoor Retailer Show. In honor of the women who inspire the brand, Moving Comfort is creating a wall where women attending the show can post words of inspiration, calling out what makes them a fit and powerful woman. One woman will be selected each day of the show to receive a Moving Comfort sports bra and apparel item of her choice.

In addition to the Fit and Powerful Wall, Moving Comfort invites attendees to their booth for fruit smoothies - a refreshing treat following a pre-show run or something healthy to start the day. The Moving Comfort smoothie bar will be open Tuesday, August 3 and Wednesday, August 4 from 9 to 11 a.m., booth #36149.

“The Fit and Powerful Wall and Smoothie Bar are our way to connect with the women attending the show,” says Julie Baxter, Vice President, Moving Comfort. “It's a fun way to celebrate our customer and inspire women to get fit and stay healthy, whatever that may mean to them personally, from walking to training for a tri and everything in between.”

About Moving Comfort®
Established in 1977 with the first women's running short, Moving Comfort designs and delivers fitness apparel and sports bras that support and inspire women to get fit, be healthy and achieve their own unique personal best. Headquartered in Bothell, Wash., Moving Comfort is a division of Brooks Sports, Inc. Visit www.movingcomfort.com for more information.

A Fit Woman is a Powerful Woman!® Spread the Word

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